Topic: American Apparel Inc.

Nipples, Nudity and a Small Striptease: American Apparel's New Ad Campaign

Known for being fearlessly risqué, American Apparel has yet again used shock tactics to its advantage. Its latest effort: using nudity to sell clothes. The company has rolled out a banner ad that displays a topless model – boobs, nipples and a tantalizing unzipping of her top.READ»

• American Apparel's New Image

American Apparel's New Image

In the beginning, American Apparel put a "sweatshop free" label on its t-shirts. But sex turned out to be a better sell than good labor practices. Lessons in the limits of altruism.READ»

• 7 Fabulous Things You Probably Shouldn't Buy
• In Fashion, Green is the New Black

American Apparel Aims to Bring Down "Celebrity Ambulance Chasing" Lawyer

The Keith Fink/Dov Charney (lawyer who confirms all bad lawyer stereotypes vs. American Apparel CEO) standoff just got uglier. Keith Fink has a reputation for targeting celebrities to make a quick buck -- big names he has targeted include Marilyn Manson, Brad Pitt, and Ellen DeGeneres -- and even for concocting evidence.READ»

• Nipples, Nudity and a Small Striptease: American Apparel's New Ad Campaign

Looptworks Upcycles Textile Scraps Into Clothing

American Apparel is attracting attention (as usual) for selling its Bag-O-Scraps to consumers, but a new company called Looptworks is actually taking excess textile waste and turning it into limited edition clothing. In other words, ...READ»

Second Life Still Gets Great Press, Even When It's Dying

With the art world imploding alongside the economy, we could all use an inspired feel-good-art-is-still-alive story. But to describe Second Life--which has about 65,000 users logged on at any given time--as the zeitgeist of the art ...READ»

Citizen Media: The High School Years

A yearbook portrait of the citizen-journalist upstarts trying to rule the media school. READ»

MTV Plants Its Flag in the Digital World

The network famously missed its chance to buy MySpace. Lesson learned. Now its president, Van Toffler, is investing in dozens of digital media projects. Its 2006 acquisition of Harmonix Music Systems, the maker of the video game Rock Band, could soon develop into a billion-dollar business. And more digital developments seem to surface almost daily, including the launch earlier in the week of MTVmusic.com, MTV's first serious attempt at a full-fledged music-video site; and today's announcement of a deal that will bring the Beatles' music to the Rock Band format.READ»

• MTV’s New Digital Forays
• The Beatles Join MTV’s Digital Empire
• MTV Finally Returns to the Music Video Business

Six Fonts That Piss People Off

A furor erupts when Ikea changes its official typeface. Here are five other controversial fonts, involving Nazis, incest, and comic books.READ»

Can NBC Brand Itself as the Green Network?

Would you watch a TV network just because it is somehow "greener" than the others? NBC Universal is betting on it. The company claims that polls show that its reputation as a green network is recognized among 82% of ...READ»

Down the Rabbit Hole

Making The Blair Witch Project taught Campfire how to tap the power of curiosity. Meet the puppet masters of viral marketing.READ»

A Mad Man Gets His Head Together

Maurice Lévy, CEO of Publicis Groupe, has bet more than $1 Billion that he can define the future of digital advertising. Getting there has been enough to make anyone a little schizophrenic. READ»