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Topic: Alicia Morga

  
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What Entrepreneurship Means

Entrepreneurship is not just about building a business. It's about embracing and building your life. It's about making mistakes, facing your fears, love and loss. It's about stepping out into the unknown and having faith in yourself.READ»

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Career Path: How I Became an Ethnocentric Digital Marketer

Prior to founding Consorte Media, Alicia Morga was an investment professional focused on U.S. venture opportunities in the technology sector for The Carlyle Group's U.S. Venture Fund. Prior to joining Carlyle, Morga was with Hummer ...READ»

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Does Ethnocentricity Sell? Part 1: Advertising

Black History Month is almost over, so I figure I'd tackle this topic while we're still in February. Maybe it's because I'm not watching as much TV, but I haven't seen nearly as many ads saying "We Celebrate Black History ...READ»

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¡Hola Surfers!

When it comes to attracting the lucrative, fast-growing Hispanic demographic online, don't go with what you know--go with what you know works.READ»