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Topic: Airbus SAS

  
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We offer it, you buy it; take it or leave it

Does the headline of this article represent an attitude that customers are drawn to? It sounds like a customer strategy taken right from the Seinfeld’s “Soup Nazi” playbook! Do customers prefer choice and the ability to ...READ»

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Innovation: Rock, Paper, Scissors

Everybody knows the game of rock, paper, scissors. Airbus seems to know the game, too. The aircraft consortium has been playing it with the choice of materials for its A350. Originally, Airbus was planning to build a conventional ...READ»

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Excuse Me, Is My Plane Ready NOW?

As the price of jet fuel goes through the roof, airlines are eager to replace old gas-guzzling planes with a new generation of fuel-efficient airliners. Airbus and Boeing are taking plenty of deposits, but not one of the shiny new ...READ»

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China Enters Big Airframe Business

New York — In my December, 2006 North River Advisor, Airbus, I warned that Airbus’ continued weaknesses while global demand for fuel-efficient, jumbo commercial airliners explodes would attract a powerful new ...READ»

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Double-Decker Airplane Takes Flight

After six years of development and two years of delays, debate and red tape, The Airbus A380 Superjumbo (A modern-day Spruce Goose) is ready to fly commercial. Yesterday's meeting of the European Aviation Safety Agency and the ...READ»

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Innovation in The Air

New York — Our new CORPORATE INNOVATION PROJECT shows what types of innovation are accretive and why. Look at the commercial aircraft business. Airlines are being killed by today’s fuel costs and many are reconsidering ...READ»

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Work/Life: Fleets Are Shrinking As Planes Are Mothballed

The downturn in air traffic is leading to a major makeover in air carriers' fleets. Flight capacity demand among cargo and passenger carriers has deteriorated faster than expected, according to the IATA (International Air Transport ...READ»

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First Flight Frenzy: Boeing and Airbus Aircraft Slip the Surly Bonds...

Since Boeing and Airbus are in a pitched battle for superiority in the aircraft industry, you may not be surprised to learn that both companies have scheduled first flights for new planes at the very same time. But you'd be wrong, ...READ»

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Who's Subsidizing That New Airbus Bus? Us!

The arrival of Airbus’ big-bus airplane in the U.S. last week was the occasion for lots of breathless coverage in the media. The A380, the largest passenger plane in history, did a kind of fashion-runway pirouette across the U.S., ...READ»

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Relaunch!

Unit of OneREAD»

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Are You an Aircraft Savant?

Can you instantly identify an aircraft and its configuration with just a glimpse of its fuselage? Or are you aircraft-challenged and couldn't tell a Boeing 747 from a DC9 if it were parked in your living room?READ»

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When the Red-Eye Becomes the Green-Eye

Last week, UK-based low-cost airline easyJet announced it had designed an aircraft that would reduce carbon dioxide emissions by 50 percent. They call it the "ecoJet" and claim the design could become reality by 2015. Sounds great, ...READ»

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On the Runway

Click on a date above for more details Susie Essman Host, Bravo TV's Better Half Bravo takes on love and work with its latest reality show, launching October 3. Essman, best known for her role on ...READ»

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Time (Zone) Travelers

It's becoming the essential competitive edge: the ability to hopscotch the globe, switching countries, cultures, and languages as easily as the rest of us change clothes. Meet some folks who are really living the borderless life.READ»

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Fast Forward 2005: <span>59-62</span>

The future is something to get excited about again. Here's our look at the surprising people, ideas, and trends that will change how we work and live in 2005.READ»

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Conferences

Third Aircraft Interior Innovations 2007 November 6-8 Hamburg, Germany At the Aircraft Interiors gathering, eggheads who know ergonomics and marketers who know mood lighting share prescriptions for making air ...READ»

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Technology: A Dream Deferred

With 52 airlines awaiting a total of 762 787s, word that delivery of Boeing's much-ballyhooed Dreamliner would be deferred was unwelcome news indeed. Nevertheless, the Dreamliner's production problems seem to bear no resemblance to ...READ»

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FastCompany's July/August 2008 Calendar

What's happening in July and August, from the G8 get-together to Bill Gates's last day on the job.READ»

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DC's New Economy World: A Changing Landscape

Fast companies in the DC Metro areaREAD»

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What Will Commercial Aircraft Look Like in 2050?

Boeing's 747-8 jumbo jet may represent the best of what engineers have to offer now, but Airbus has reached 40 years into future and come back with a design that barely resembles the aircraft of today. The Concept Plane, revealed ...READ»

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NASA Invents a Shape-Shifting Helicopter Blade

Even the best helicopters are loud, rickety gas guzzlers, and a big reason for that is the rotors themselves. As each blade cuts the air, it creates a turbulent wake; the next blade passes through that wake, causing it to ...READ»

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Fast 50 2008: Boeing

Until someone invents a time machine, we're stuck with aviation. So it's up to Boeing, along with its only real competitor, the E.U.---backed Airbus, to carry the banner for technological and ecological innovation in the air. For ...READ»

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Go East, Young Man. Uncle Sam Promises 'Recession-Proof Future' for SavvyTechnology Marketers. Especially Now.

If you are the CMO or CEO of a technology company, you might be interested in learning that the recession, depression or slowdown in the economy is real, unless you are targeting the federal government, the single largest IT client ...READ»

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50 Ways to Green Your Business

Half-a-hundred options for cleaning up your business, from the universal (catch that rainwater!) to the specific (lose the plastic bowls!). Mix, match--join in.READ»

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What Business Class Gets You On 6 Carriers

And what your fellow passengers think.READ»