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Topic: Adam Hanft

  

Creative-Class Struggle

A Web-exclusive Q & A with Richard Florida, author of The Flight of the Creative ClassREAD»

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Brandtown, USA

Communities, cities, and even states all compete in the world of everything -- commerce, tax bases, cultural riches, hometown intellects, the creative class, and happy folks using it all. It's the fuel to keep geographic areas going ...READ»

INNOVATION   |  Comment

Ten Steps to Turn Around Wal-Mart, Part 2

[Editor's note: This column was published in two parts. Click here for Adam Hanft's first five suggestions for Wal-Mart.] 6. Expand your vendor base. It's no secret that it can be excruciatingly difficult for small and mid-size ...READ»

Kenan Samms

Ten Steps to Turn Around Wal-Mart, Part 2

[Editor’s note: This column was published in two parts. Click here for Adam Hanft's first five suggestions for Wal-Mart.] 6. Expand your vendor base. It’s no secret that it can be excruciatingly difficult for small and mid-size ...READ»

Kenan Samms

Terror Network for Today's Marketers, Desperate Times Call for Desperate Measures

"The following appeared in the October 4th edition of the Boston Globe" LAST WEEK, THERE was a successful terrorist attack in Boston. The perpetrators were Turner Broadcasting and the Cartoon Network, and they succeeded in hijacking ...READ»

Kenan Samms

The Man Behind the Culture Code

While anthropologist, Dr. Clotaire Rapaille, is out there preaching the gospel of indelible cultural imprints, some critics argue that his methods stereotype cultures. In this in-depth interview, we uncover the culture code as well ...READ»

Kenan Samms

Ten Steps to Turn Around Wal-Mart

Wal-Mart has succeeded as a highly-evolved culture of the tangible by creating a dazzlingly efficient logistics operation, shaving cent-splinters off an item, and driving down overhead. This is the whole relentless apparatus that ...READ»

INNOVATION   |  Comment

Ten Steps to Turn Around Wal-Mart, Part 1

Wal-Mart has succeeded as a highly-evolved culture of the tangible by creating a dazzlingly efficient logistics operation, shaving cent-splinters off an item, and driving down overhead. This is the whole relentless apparatus that ...READ»

WAL-MART   |  Comment

What's up with Wal-Mart?

There's been a lot happening with Wal-Mart lately. Last week, Advertising Age reported that in the company's attempt "to broaden its appeal and woo both upscale and urban markets" it has "hired a gay-marketing shop, joined the ...READ»