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Topic: ABC Inc.

  
BRANDING   |  6 comments

Disney Milks the Muppets

Anybody catch "Extreme Makeover: Home Edition" on ABC last night? Did you spot the puppets? No, I'm not talking about the Muppets, which were given 10 minutes or more of shameless promotional positioning during the latter half of ...READ»

MARKETING   |  Comment

Watching What You Eat -- With Cameras

We're all familiar with market research strategies – companies are desperate to know what makes consumers tick; they'll data mine to any sanctioned lengths (and sometimes further) to find out. Mindful that the promise of ...READ»

Secrets of Successful Blog Ads

I spent part of today at the Promax/BDA conference, a flashy confab for marketing and promotions folks in the TV and electronic media business. There were, of course, the celebrity guests (Chris Matthews chairing a panel, Max ...READ»

Apple/ABC Deal: The First Ripple

To the surprise of no one, the new deal between Apple and Disney -- which enables iPod users to download popular ABC TV shows such as "Desperate Housewives" and "Lost" as soon as the day after airing -- is causing a commotion. A ...READ»

HUMOR   |  1 comment

ABC: Another Bevy of Crap

Remember when people you knew watched ABC? Yeah, me neither. If there's any doubt as to why the network is in trouble, has dragged down Disney for much of the last seven years and emperiled Michael Eisner's job, just take a look at ...READ»

Brave New Mouse

When Disney-ABC agreed to sell its prime-time hits on Apple's iTunes, the deal set off a revolution inside the media giant. Now a digital team with the spirit of a startup is reinventing TV--And the industry is following.READ»

Digital Kingdom

How the numbers for Disney's Digital Kingdom add up.READ»

Can't Anybody Here Play This Game?

Corporate giants are struggling in a competitive world they don't understand.READ»

Fast Company... on the Air!

Linda Tischler will be interviewed on ABC World News This Morning, at 4:40 a.m. ET tomorrow, Jan. 12. She will discuss the feature story Bridging the (Gender Wage) Gap. Tune in if you're able!READ»

Fast Company... on the Air!

Fast Company magazine contributor Michael A. Prospero will appear on ABC World News This Morning, at 4:40 a.m. ET, tomorrow, April 6, to discuss Exit Strategies for Corporate Dropouts. We hope you're able to tune in!READ»

Fast Company... on the Air!

Tomorrow morning at 4:40 a.m., Fast Company contributor Michael Prospero will appear on ABC World News This Morning to discuss why design is so important to the success of certain products and companies featured in the June issue.READ»

Fast Company... on the Air!

Fast Company team member Michael Prospero will appear on ABC World News This Morning at 4:40 a.m. ET tomorrow, Sept. 7, to discuss "The Courageous Few" from the September issue of the magazine. Tune in if you're able! Update: ...READ»

Fast Company... on the Air!

Fast Company's managing editor Lynn Moloney will appear on ABC World News This Morning to discuss "Finding Your 'Best-Stress Zone'" tomorrow, Wednesday, Sept. 1, at 4:40 a.m. ET. If you're up and at 'em, I hope you'll check out the ...READ»

Fast Company... on the Air!

Fast Company deputy editor Keith Hammonds will appear on ABC World News This Morning at 4:40 a.m. ET on Wednesday, August 18, to discuss the magazine's September issue dedicated entirely to the topic of courage.READ»

Fast Company... on the Air!

Fast Company deputy editor Keith Hammonds will appear on ABC World News This Morning, Wednesday, Dec. 1, at 4:40 a.m. He will expand on our December feature "Offshoring Creativity." (Access code required.) Tune in if you can!READ»

Fast Company... on the Air!

Fast Company senior editor David Lidsky will appear on ABC World News This Morning at 4:30 a.m. ET tomorrow, Thursday, May 6, to discuss JetBlue's attempt to go from niche airline to major industry player. I know it's early, but tune ...READ»

Ivan Glickman
CAREERS   |  Comment

Careers: Branding and The Future of Media From NBC's Digital Top Gun

    I had the privilege this week to enter the media future – or at least a very smart person’s view of it – and learn that the future is all about personalization. “The future of local TV (and seemingly ...READ»

Fast Company... on the Air!

Fast Company's David Lidsky will appear on ABC World News This Morning at 4:40 a.m., tomorrow, Wednesday, March 2. During his segment, he will discuss the 2005 Fast 50. Tune in if you're able!READ»

Fast Company... on the Air!

Michael Prospero will appear on ABC World News Now at 4:40 a.m. tomorrow to discuss Fast Company's November article "Fast Cities." Tune in if you're awake!READ»

Spreadsheets and Bedsheets

This season: TV embraces the workplace, with a vengeance.READ»

LEADERSHIP   |  Comment

Battling Billionaires

Mark Cuban and Richard Branson are taking on the Donald with their own brand of reality TV. Here's our sneak preview.READ»

UPDATE   |  1 comment

Update

Fast Deals Some of the 50 Most Innovative Companies we cited in March have found one another as intriguing as we did. We named Pure Digital Technologies, maker of the supersimple Flip digital video recorders, No. 7; that month, ...READ»

Ivan Glickman
LEADERSHIP   |  Comment

The Leading Edge: How to Increase "Buy In"

Getting more from you people begins with "buy in." If you want to increase it make sure you keep the following in mind (these are the results of an interview with me by ABC News "Working Wounded" reporter, Bob Rosner). Does it make ...READ»

Citizen Journalism

PBS' "Frontline" is doing a series called "News War: What's Happening to the News". Part 3 aired last night @ 9pm, but you can watch it online. Segment 19 in part 3 is of particular interest to those of us involved in ...READ»

Product Placement... and Purchasing

NBC is going to start selling products seen on popular TV shows such as "Will and Grace" and "Las Vegas" online. Partnering with San Francisco-based Delivery Agent, which already has an alliance with ABC, the network is taking the ...READ»