Look to the Catholic Church for Search Engine Optimization Techniques

Jeffrey Olchovy — Fri, 18 Jul 2008 16:55:15 -0400

After my analogy between LEGOs, Play-Doh and CSS (see "A Bettery Way for Organizing CSS"), I'll go out on a further limb and compare the best practices for URL canonicalization with what the Catholic Church has been doing since the Second Vatican Council.

So like church canon, your URLs need to point to definitive and unique sources if you don't want to get caught up in a duplicate content filter on the major search engines.

.htaccess

Look to the Catholic Church for Search Engine Optimization Techniques