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 <title>Leading in Times of Recession</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/leading-times-recession</link>
 <description>&lt;p&gt;
&lt;p&gt;&lt;span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/leading-times-recession&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
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 <node>1084588</node>
 <pubDate>Mon, 17 Nov 2008 10:46:32 -0500</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
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</item>
<item>
 <title>Everyone Shampoos</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/everyone-shampoos</link>
 <description>&lt;span&gt;&lt;/span&gt;&lt;span&gt;&lt;span&gt;         There was a time when a ‘beauty salon’ was a noisy, bustling, relatively small space packed with women in curlers, adorned by large metallic hair dryers and lots of chatter. Not anymore. Today, salons are designed to create an experience. Smooth jazz replaces verbal din. Mirrors and chairs are tastefully placed to heighten the senses.&lt;div class=&quot;og_rss_groups&quot;&gt;&lt;ul class=&quot;links&quot;&gt;&lt;li  class=&quot;first last og_links&quot;&gt;&lt;a href=&quot;/group/leadership&quot; class=&quot;og_links&quot;&gt;Leadership&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;/div&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/everyone-shampoos&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/coaching">coaching</category>
 <category domain="http://www.fastcompany.com/tag/collaboration">collaboration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
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 <category domain="http://www.fastcompany.com/tag/passion">passion</category>
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 <node>990058</node>
 <group domain="http://www.fastcompany.com/group/leadership">Leadership</group>
 <pubDate>Tue, 02 Sep 2008 10:35:48 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
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</item>
<item>
 <title>Familiar and Timeless, Peter Drucker’s 5 questions </title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/familiar-and-timeless-peter-drucker%E2%80%99s-5-questions</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;&lt;div class=&quot;og_rss_groups&quot;&gt;&lt;ul class=&quot;links&quot;&gt;&lt;li  class=&quot;first last og_links&quot;&gt;&lt;a href=&quot;/group/leadership&quot; class=&quot;og_links&quot;&gt;Leadership&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;/div&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/familiar-and-timeless-peter-drucker%E2%80%99s-5-questions&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/influence">influence</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/self-awareness">self awareness</category>
 <category domain="http://www.fastcompany.com/tag/talent">talent</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <node>967710</node>
 <group domain="http://www.fastcompany.com/group/leadership">Leadership</group>
 <pubDate>Thu, 14 Aug 2008 14:03:54 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
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</item>
<item>
 <title>Mangled Words</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/mangled-words</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/mangled-words&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <node>964855</node>
 <pubDate>Tue, 12 Aug 2008 16:48:44 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
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</item>
<item>
 <title>When you look in the mirror, see glass</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/when-you-look-mirror-see-glass</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/when-you-look-mirror-see-glass&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <node>964848</node>
 <pubDate>Tue, 12 Aug 2008 16:44:52 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964848 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Rehearsal Can Make For More Effective Leadership </title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/rehearsal-can-make-more-effective-leadership</link>
 <description>&lt;span&gt;&lt;span&gt;One of the great prevailing myths in the workplace is that our time is actually planned. In truth, our day is a series of interruptions and surprises. The best-laid plans give way to spontaneous conversations, debate, and decision-making. Unanticipated external influences demand adaptation. Simply, we are improvising much more than most of us realize.&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/rehearsal-can-make-more-effective-leadership&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <node>964843</node>
 <pubDate>Tue, 12 Aug 2008 16:28:46 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964843 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Reframing Authenticity</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/reframing-authenticity</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;
&lt;span&gt;Authenticity is a popular topic amongst leadership pundits. Unfortunately, much of the dialogue has been misleading, absent the critical conversation on role and characterization appropriateness. To be authentic, is not just to be who you are, flaws and all, flaunting ‘self’ regardless of circumstance. Rather, it is about clarity of intention, and drawing on oneself to deliver on that intention. &lt;/span&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/reframing-authenticity&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <node>964842</node>
 <pubDate>Tue, 12 Aug 2008 16:24:20 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964842 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Inner Work of Leadership </title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/inner-work-leadership</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/inner-work-leadership&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <node>964841</node>
 <pubDate>Tue, 12 Aug 2008 16:22:35 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964841 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>The ‘when’ and the ‘what’ of leadership</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/%E2%80%98when%E2%80%99-and-%E2%80%98what%E2%80%99-leadership</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;
&lt;span&gt;‘When’ is different from ‘What’. &lt;/span&gt;
&lt;/p&gt;
&lt;p class=&quot;MsoNormal&quot;&gt;
&lt;span&gt;‘What’ suggests a thing, an item, an object, something that may easily be defined, observed, measured. ‘When’ suggests a time, an experience, a feeling. Whereas ‘what’ may be short-lived, ‘when’ is ongoing. &lt;/span&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/%E2%80%98when%E2%80%99-and-%E2%80%98what%E2%80%99-leadership&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <category domain="http://www.fastcompany.com/tag/design-1">Design</category>
 <node>964840</node>
 <pubDate>Tue, 12 Aug 2008 16:21:25 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964840 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Reclaiming the Power of our Senses</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/reclaiming-power-our-senses</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/reclaiming-power-our-senses&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <node>964835</node>
 <pubDate>Tue, 12 Aug 2008 16:19:59 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964835 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Learning form Artists: Listening </title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/learning-form-artists-listening</link>
 <description>&lt;p class=&quot;MsoNormal&quot;&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/learning-form-artists-listening&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <node>964826</node>
 <pubDate>Tue, 12 Aug 2008 16:17:38 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">964826 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Aesthetic Intelligence: A Leadership Capacity</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/aesthetic-intelligence-leadership-capacity</link>
 <description>&lt;p&gt;
&lt;strong&gt;Introduction to Blog&lt;/strong&gt;
&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence/aesthetic-intelligence-leadership-capacity&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <node>963332</node>
 <pubDate>Mon, 11 Aug 2008 13:12:38 -0400</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">963332 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Aesthetic Intelligence</title>
 <link>http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence</link>
 <description>&lt;p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/rochelle-mucha/aesthetic-intelligence&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/aesthetics">aesthetics</category>
 <category domain="http://www.fastcompany.com/tag/alignment">alignment</category>
 <category domain="http://www.fastcompany.com/tag/arts">arts</category>
 <category domain="http://www.fastcompany.com/tag/creativity">creativity</category>
 <category domain="http://www.fastcompany.com/tag/culture">culture</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/innovation">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/integration">integration</category>
 <category domain="http://www.fastcompany.com/tag/leadership">Leadership</category>
 <category domain="http://www.fastcompany.com/tag/performance">performance</category>
 <category domain="http://www.fastcompany.com/tag/system">system</category>
 <category domain="http://www.fastcompany.com/tag/talent-strategy">talent. strategy</category>
 <category domain="http://www.fastcompany.com/tag/leadership-2">Leadership</category>
 <node>625243</node>
 <pubDate>Wed, 16 Jan 2008 15:44:01 -0500</pubDate>
 <dc:creator>Rochelle Mucha</dc:creator>
 <guid isPermaLink="false">625243 at http://www.fastcompany.com</guid>
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