Celliant claims their performance wear contains tech that helps increase
circulation and convert light into energy. Sound crazy--and maybe it
is--but pretty soon "smart textiles" are going to be everywhere.READ»
For the residents of one neighborhood in Shenzhen, China, the New Balance sneaker is more than a shoe. It's a path to a better life, buying material comforts, education, and even the right to have another child.READ»
Reebok and flexible electronics startup MC10 are developing clothing that uses embedded electronics to keep track of the health and performance of athletes.READ»
Reebok's ZigTech sneakers, like any new sneaker design/tech, are accompanied by a glowing press release that's chock full of questionable locker-room science and athlete endorsements. I know that. I understand it. I know that these ...READ»
Reebok's Katrin Ley developed a new trapeze-based fitness routine with Cirque du Soleil called Jukari Fit to Fly and launched it, along with two new related apparel lines, in 14 cities around the world this past spring.READ»
While working as a creative director at Arnold Worldwide in Boston, Kevin Grady landed a choice account as the original design director on the Truth anti-smoking campaign, propelling him to fame. His "Singing Cowboy" ...READ»
He's just started as president of the Rhode Island School of Design, but we'd love to appoint designer John Maeda to another position we just invented: Official Ambassador Between Academia and Business.
The man is firmly ...READ»
Lashing your brand to another may be the easiest -- and oddest -- way to create new products. Can you pick which items are real and which are fake?READ»