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Eric Litman

Eric Litman Of Medialets Helps Brands Go Big With Mobile Ads

"The biggest advertisers and publishers in the world are trying to figure out how to deliver a message to a consumer on a very personal medium in a way that meaningfully connects, that's not annoying or too invasive, and supports the brand in a positive way," says Medialets CEO Eric Litman. "We're trying to make [mobile] ads much more interesting at big, big scale."READ»

Android Market vs. Apple App Store

24 hours after the launch of the Android Market, reports suggest that T-Mobile G1 and iPhone users are extremely similar, or perhaps the developers for both devices are the exact same group of people.READ»

TECHNOLOGY   |  Comment

The Social Capital Investment Strategy

Fast Interview: Tech observer and former VC Eric Litman, who recently founded Medialets, an ad delivery platform for native mobile applications, on why a million friends can be more valuable than a million bucks.READ»

NYWEB2.0   |  Comment

QIK Stream of NY Web 2.0 Meetup

I just got back from the NY Web 2.0 Meetup and the Women Who Tech after party. (I wrote about Women Who Tech in an earlier post this evening). While at the NY Web 2.0 Meetup I caught a bit of Eric Litman of Washington VC . And Gary ...READ»