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VESTAS   |  Comment

Inside Vestas's Plan to Create More Energy-Conscious Consumers

Wind-turbine manufacturer Vestas is launching a WindMade trustmark to compel shoppers to consider the energy behind their consumer goods. But will people adjust their buying habits?READ»

SCUPPIE   |  Comment

Socially Responsible Business Tip: Scuppie Marketing

Are you marketing to Scuppies? The conscious consumer (a consumer actively concerned about the environment and social justice) is one of the fastest growing consumer markets, remarkably gaining a foothold in almost every ...READ»