Guy Kawasaki

Guy Kawasaki: The Multifaceted Benefits Of An Enchanting Brand

I'm Simon Mainwaring, and today I have the pleasure of sitting here with Guy Kawasaki, who's tenth book "Enchantment," was a real revelation to me because what he did was to personalize and explain how brands need to humanize themselves in new ways in order to become an enchanting brand.READ»

Five Lessons in Uncommon Sense From Guy Kawasaki's "Enchantment"

Guy Kawasaki's new book, "Enchantment," shares an approach to building relationships in meaningful and purposeful ways. He's reframed emotional intelligence and made it simple for the reader to use these tools to approach relationships in business and in life differently. READ»

Work Smart 3: Enchantment With Guy Kawasaki

In this inaugural edition of Work Smart 3, our series on productivity and streamlining your work life, host Amber Mac talks Enchantment with noted influencer Guy Kawasaki. In his new book the serial entrepreneur shares his strategies ...READ»

Top Apps, Links, And Tricks If You're Going to SXSW--And If You're Not

Here's some fun apps, links, and tricks to try if you're headed down to Austin this weekend, and if you're not. READ»

The New Faces of Social Media

From YouTube celebrities to chief social-media officers, these unexpected players exert outsize impact and power online -- offering new channels of communication that businesses can't afford to ignore.READ»

Twitter Creator Jack Dorsey on Plane Crashes, the Ghost of Britney Spears, and the Difficulty of Defining Influence

If you're addicted to crafting the perfect 140 character tweet haiku, you can thank--or curse--Twitter creator Jack Dorsey. The former taxi, courier and emergency services dispatcher--and current Twitter chairman and CEO of credit card payment company Square--believes there's a universe in every tweet and that less can lead to so much more.READ»

New Scientist Brainsources Its Latest Cover, While Guy Kawasaki Crowdsources His

But which method is going to work best on the general public? READ»

Guy Kawasaki on Twitter Brawls, Authenticity, and How He Plans to Win The Influence Project

Guy Kawasaki is the co-founder of the news aggregator Alltop.com, the former chief evangelist for Apple, and author of, among other titles, The Art of the Start. At the end of The Influence Project’s first week, Kawasaki sits ...READ»

Summer Reading Picks From Dan Pink, Seth Godin, Eliot Spitzer, and More

As summer arrives, there's the hope that we can carve out a bit of time to read one or two books that may leave a mark after we've returned to the grind. I reached out to a diverse collection of thinkers, writers, and entrepreneurs and asked what non-business writing has had a big impact on them. They sent back an intriguing collection of fiction, science fiction, and history books.READ»

Guy Kawasaki Gives A Reality Check

One of our favorite business thinkers is Guy Kawasaki. He's been a Silicon Valley insider for a long time and his latest book, Reality Check, doles out tons of great advice for entrepreneurs. Here we sit down with ...READ»

Are Investors Hedging, Or Is Your Baby Ugly?

Every time we show an investor our concept and our prototype, they absolutely love it. How can we get the investors to get over their fear and pull the trigger?READ»

• Ask Dan

Why Guy Kawasaki Is Wrong About Twitter

Is Twitter only about accumulating as many followers as possible, or is there a better way for small business owners to use this versatile communications and marketing tool?READ»

Microcelebrity Is the Key To Success In Today's Freebie World

"How would you make money if you owned Twitter?" Venture capitalist and CEO of Alltop Guy Kawasaki asked Wired editor-in-chief Chris Anderson at the closing keynote of SXSW. "That was one of the questions I was ...READ»

Franchising On The Internet

When I was a kid the only phone books anybody had were the ones they delivered when you ordered your phone. Then came the Donnelly yellow pages, the Smart Yellow Pages, and the yellow pages from competing phone companies on the ...READ»

For Recruiting on the Social Web - add some innovation!

For Recruiting on the Social Web - add some innovation! This post has a twist. It's not so much about advise for recruiters, 'cause I'm not a recruiter. It's about engaging in relationships with others and letting our ...READ»