blogs

Blog FAIL: What was I thinking?!

Erica Salamida — Fri, 20 Nov 2009 08:51:10 -0500

About four or five years ago, when everyone started launching corporate blogs, a lot of people (myself included) thought it was OK to just use it as a medium to post press releases, without a lot of context. Like the scrunchie, that guy I dated sophomore year, and stirrup pants, this goes down in history as one of those “What was I thinking?” moments.

Leading in Social Media Monetization

Lena L. West — Thu, 19 Nov 2009 13:23:38 -0500

There are not many people I sit around thinking about meeting. It's not that I have a super-elevated opinion of myself. It's more than I'm your average (or not so average) jaded New Yorker who has seen things and met some people. A lot of things and a lot of people.

But, as stalker-ish as it might sound ever since I started working in IT more than a decade ago, I've wanted to meet Anu Shukla.

Raw Honesty as a Social Media Strategy (Part 1): The US Army

Gregory Ferenstein — Tue, 10 Nov 2009 11:53:36 -0500

In the age of the Free Complaint Machine, known to many around the world as the ‘Internet’, is it wise to offer a product to anyone willing to purchase it? After all, a single poor fit between costumer and product can lead to the kind of negative feedback that resonates with thousands of potential good fits. As many businesses beg for ways to indiscriminately sell their wares, it was fascinating to learn that the US Military, of all institutions, has become quite forward thinking in selective selling.

Physicists discern nature of Dark Matter

Tim Davis — Mon, 02 Nov 2009 16:33:19 -0500

A physicist was walking down the street when he noticed his eyePhone getting heavier and heavier. He glanced up at the sky and realized it had turned into a wavy undulation of black, gray and white blobs. He barely had a chance to ask the age old question, "What the ...", when he was swallowed into the event horizon of a giant black hole.

Ouch!

Thankfully that all occurred in the other universe according to local physicists I spoke with.

Authors + Social Media = Tribes...and Tribes Sell Books

Lena L. West — Thu, 22 Oct 2009 13:43:30 -0400

Sure, attention is rapidly moving online, but truth is, having a traditional printed book still remains one of the most effective credibility-building tools out there.

Challenge is, whether you self-publish or go with a traditional publisher, the marketing is on you. (C'mon, you know it's the truth!)

So, my business pal, @JonathanFields wanted to wake other authors up to the need to step up and take control -- 'cause that's what he's all about.

Blogging Is Dead, Long Live Journalism

Kit Eaton — Thu, 22 Oct 2009 11:39:21 -0400

Technorati's regular "State of the Blogosphere" analysis of the business is just out, and among the stats is the incredible fact that bloggers are being paid more than ever. Is it time to rethink the definition of blogging? Yes.

The Facebook Era

Lena L. West — Thu, 01 Oct 2009 15:06:02 -0400

What seems like eons ago (but in reality was a few months ago), I interviewed Clara Shih (@clarashih), the author of The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff. and the cr

We, The Blogosphere (An Open Source Letter to President Obama)

Kit Eaton — Tue, 22 Sep 2009 08:20:54 -0400

President Obama openly insulted blogosphere denizens while discussing a plan to "rescue" the traditional news industry. We had a few thoughts.

Dear President Obama,

Fwix Allows Publishers to Create Their Own Hyperlocal News Feeds

Clay Dillow — Mon, 21 Sep 2009 08:57:31 -0400

Although it’s usually doling out the headlines, hyperlocal news aggregator Fwix made some of its own this morning, announcing the launch of a new API allowing online publishers to add local news feeds to their sites and widgets. The company also secured $2.75 million in Series A funding, which should accelerate Fwix toward its goal of cracking the hyperlocal media model.

Social New, Now & Next: The Baltimore Marathon on "Social Media Steroids"

Lena L. West — Wed, 16 Sep 2009 00:43:14 -0400

I'm always interested in organizations that are taking the use of social media to the next level. And, Corrigan Sports qualifies. They plan to use some latest social media hotness, R2iSMASH, to showcase the Baltimore Marathon on October 10.

R2iSMASH, was created by R2integrated, and the technical explanation of it is:

Helping Companies Take on "the Cloud"

Lena L. West — Tue, 15 Sep 2009 23:39:15 -0400

More and more companies are diving into cloud computing, but there are security, quality and scalability concerns. That's where Sonoa Systems comes in.

If you're not like The Rolling Stones and you DO want people on your cloud, listen in as I have a techy-ish convo with Chet Kapoor, CEO, and Scott Regan, SVP of Marketing, of Sonoa Systems. (Hey, I got my start as a geek! What can I say?)

WordPress Adds Real-time Update Alerts, Makes RSS Relevant Again?

Kit Eaton — Tue, 08 Sep 2009 06:15:13 -0400

WordPress just added a new feature called RSSCloud--and as unassuming as that sounds, it's going to have a potent effect on every WordPress blog: They're all going to get a little injection of real-time update action.

Is Your Audience Too Old For Blogs and Social Media?

Rich Brooks — Tue, 01 Sep 2009 10:22:32 -0400

"Our target audience is too old for blogs. They're too old for Tweeter (sic). They're too old for Facebook. I don't see our audience reading blogs."

25 Ways to Promote and Market Your Blog

Rich Brooks — Thu, 20 Aug 2009 14:35:57 -0400

One of my favorite Web marketing tools is a business blog; it can help with search engine optimization, establishes you as an expert in your field, improves your communication, enhances PR and more.

However, you still need to be promoting your blog to drive traffic there and make it work for you. Here are # of ways you can market your blog:

Biz Stone Advance Video re: Twitter Hack

Lena L. West — Thu, 13 Aug 2009 01:03:35 -0400

Alas, poor Twitter. The service that we all know and love suffered a Fail Whale of 'orculean' proportions for two hours last week on August 6, 2009, due to a denial of service attack. We were all a little annoyed (read: lost without Twitter), but if you're anything like me, you're just glad Twitter's back up and running. After all, the world hearts Twitter.

Will AT&T Implode After its iPhone Contract?

Gregory Ferenstein — Sun, 02 Aug 2009 15:27:28 -0400

AT&T radically underestimated how the Internet had changed media: in-depth, dispassionate investigations were replaced by unhinged editorializing. T'd-off iphone users have leveraged the power of interconnected media to bring an empire to its knees in the signature style of juvenile Internet reviews.

Social New, Now & Next: OurBlook Gets Their Social Debate On

Lena L. West — Wed, 15 Jul 2009 15:09:48 -0400

Debate is a healthy part of life. It's an understatement to say that people won't always agree.

Old Media Still Powerful: Blogs Follow News Outlets 2.5 Hours Later

Kit Eaton — Mon, 13 Jul 2009 07:05:40 -0400

A new study by Cornell researchers shows that traditional (old-media) news outlets lead the blogosphere by 2.5 hours when it comes to breaking news. It's a sign that the old guard should chill out about blogs and how they're destroying the news world.

American Revolution's Pamphleteers, Today's Bloggers and Twitterers for Change

Cali Yost — Fri, 10 Jul 2009 07:36:44 -0400

The celebration of our country’s independence this past weekend made the harrowing Twitter and blog posts of the resistance movement in Iran even more poignant.

Why is Amazon Selling Pay-per-View Blogs for the Kindle?

Kit Eaton — Thu, 14 May 2009 07:41:20 -0400

Amazon has announced that bloggers of all stripes will be able to publish their feeds in Kindle-friendly format, and then sell that content to users via Amazon. Wait...what?

Become a Featured Member on CWW Connect

Cambridge Who's Who — Fri, 24 Apr 2009 10:06:09 -0400

Since
it started in 2008, Cambridge Who’s Who Connect has accrued 1,572 members.
People are joining the site everyday and we are starting to see many of you
network and interact with each other. In an effort to encourage you to continue
being active members of Cambridge Who’s Who, we are offering you the chance to become
a Featured Member on the site.

Promoting Your Personal Brand Through Cambridge

Cambridge Who's Who — Tue, 21 Apr 2009 10:21:35 -0400

As the premiere company for career enhancement, professional networking and online exposure, Cambridge Who’s Who is always finding ways to empower their members. Here we give advice on promoting your personal
brand.

Your personal brand reflects you as a person, but it should also a lot about your business. Once
you have discovered your personal brand, you must reveal it to as many people
as possible.

Mapping Your Way Through CWW Connect

Cambridge Who's Who — Wed, 15 Apr 2009 11:21:00 -0400

Here is a detailed
description of the different features on Cambridge Who's Who Connect to help you navigate effectively. What
are you waiting for? Hundreds of Cambridge members are waiting to hear from
you!

Social New, Now & Next: Scitable's Social Science

Lena L. West — Wed, 15 Apr 2009 07:09:22 -0400

I'm always interested in how companies that don't have an obvious connection with social media are using these tools to create online destinations that work for them and work for their market.

To feed my curiosity, I've started a whenever-I-feel-like-it interview series about such companies.

Are Bloggers Dsplacing Traditional Media? FedEx Case Study

Shel Horowitz — Wed, 25 Feb 2009 11:16:39 -0500

Social media strategy was a major consideration in FedEx's identity-based communications after taking over the Kinko's copy and office services company in 2004. You might remember. First the copy stores were Kinko's, then they were FedEx Kinko's,. Four years into the merger, the Kinko brand was dropped entirely; those services are now grouped under FedEx Office.

Social Responsibility