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augmented reality

The Memory Glasses: Google's AR-Amped Specs Reveal A Brave, Branded New World

"Star Trek," "Star Wars"...even "Cars 2." All these movies--as well as countless spy films--all featured high-tech eyewear that overlaid rich (targeted, social) info on what the wearer saw. Google wants this to be real. Google Goggles may never mean the same thing again.READ»

How Augmented Reality Will Change Everything, Just Not Yet [VIDEO]

How this mobile tech might impact your smartphone in ways you probably haven't imagined.READ»

MASTODON   |  Comment

Mastodon Turns Metalheads Into Three-Jawed Minotaurs

Go behind the scenes of the band's very metal adventures in augmented reality. READ»

Can Life Be As Browsable As The Web? Augmented Reality Outfit Metaio Thinks So

With the augmented reality browser, Junaio, your smartphone can recognize reality via its camera--and then tell you even more about it.READ»

Augmented Reality Kills The QR Code Star

With recent tech improvements, Augmented Reality is growing from a playful technology into one that could influence many industries--from retail to security to publishing. It may kill the QR code too...READ»

Dekko In A Box: Justin Timberlake Follows MySpace Investment With AR Tech Play

Fresh from injecting cash into a reviving MySpace, JT's also pushed money into augmented reality firm Dekko. It's in stealth mode, but here's what we know.READ»

VISION   |  Comment

New Glasses Give The Blind Bionic Eyes

Smartphone and gaming tech offers the vision-impaired the promise of better lives, for much less than the cost of a guide dog.READ»

KinectShop: The Next Generation Of Shopping [Exclusive Video]

A new augmented reality shopping platform for Xbox Kinect will allow users to try on clothes in true 3-D, share photos with friends, and store wish-listed items on smartphones for shopping on-the-go. READ»

Zynga's New Game, Marines Embrace The iPad, Augmented Reality Translator App, And More...

The Fast Company reader's essential source for breaking news and innovation from around the web--updated all day.READ»

Metaio Bets Augmented Reality On Tablets Is The Future

The newest generation of tablet PCs have rear-facing cameras, and though they may be underused right now, Metaio is betting that augmented reality could ultimately be a tablet's killer app. Here's what they've got in store for your iPad. READ»

Next Generation Augmented Reality Will Transform Live Events

The CrowdOptic app for iPhone overlays statistics in real-time, enhancing performers, players, and songs. READ»

GPS   |  Comment

First Came iPhone's Thunder, Now GPS Makers Ride The Lightning

If you can't beat 'em, build an app. (With apologies to early Metallica for that headline.)READ»