The anxiety about who owns reality with all of this augmented reality innovation going on in mobile phones may not be as important as it appears at first blush.
With the rise of augmented reality software in phones like the iPhone ...READ»
We already know Google wants to be everything for everyone in search. Now they're extending that goal into the real world, sticking physical tags on the windows of actual businesses from its online Favorite Places catalog. Should ...READ»
Foursquare's already a technology to keep your eye on if you're interested in geotagging, augmented reality, social gaming, and hyper-local ads, but it's just added a new attraction just in time for the Holidays: Charity, for New ...READ»
It's hard not to be excited about Augmented Reality since it's a dream sci-fi tech that's actually real and growing before our eyes--led in part by the AR Browser Layar, which has just been updated. Its new powers show the future of ...READ»
In an effort to beat Google at mapping, Microsoft Bing will use crowd-sourced photos to create a 3-D virtual worlds in its Maps application, the company has told FastCompany.com. The 3-D models will eventually be knitted into Bing ...READ»
I got all excited about Twitter's geotagging feature before, and now it's getting a new spin that wraps in another neat technology: Augmented reality. Enter Twitter 360, an AR iPhone App that puts Tweets in a global navigational ...READ»
Probably not good news if you've just fallen off the wagon: Stella Artois has just leaped aboard the augmented reality advertising app bandwagon, and it's almost certainly the way beverage ads will go in the future, mainly through ...READ»
We mentioned Zugara's neat augmented reality clothes shopping experiment before--noting how cool it could make online shopping by letting you try out virtual clothes. Well, it's an experiment no more: Online fashion store Tobi has ...READ»
Firefighter 360 is a cool (or should that be sizzling?) augmented reality game for the iPhone 3GS. The goal is simple: You need to douse the blazes that just happen to be appearing on whatever street you are standing on (as viewed ...READ»
