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50 CENT   |  Comment

Curtis "50 Cent" Jackson Promotes New Headphones By Way Of Sean Parker

Curtis "50 Cent" Jackson is in a mixing room in Lower Manhattan--but instead of hawking headphones like he's scheduled to do, the Jamaica, Queens-bred rapper is hinting about investing in Spotify and all sorts of other Silicon Valley startups. Looks like G-Unit's getting a VC division.READ»

BUYOLOGY   |  Comment

It's All About Me!

From Coca-Cola to Lego, companies are banking on the "Me Selling Proposition" to revitalize their brands.READ»

Super Bowl Ad Stories: "The Remake," Featuring LeBron James and Dwight Howard

Appealing to our sense of nostalgia, big companies from Coca-Cola to McDonald's to Pepsi try to recapture the magic of classic Super Bowl ads.READ»

Radical: Bali's Surfers, Quiksilver, Coca-Cola Form Unlikely Alliance for Environmental Good

Wave-seekers find willing partners in two corporate giants and local NGOs, while hoping to turn the tide on pollution problems.READ»

GOOGLE   |  Comment

Google Goes to Pakistan

Google sends another tech delegation to the Middle East to see how its tools are being used, and look for opportunities to expand Internet adoption.READ»

What Google Goggles Will Do for the Ad Industry

Unsure about what the future of mobile advertising holds? Google and Junaio show just what may be lying in store for consumers.READ»

COCA COLA   |  Comment

Coke + Emeco: Get Hitched, Spawn Chairs

Now you can have your Coke and sit on it too. On the eve of the world's biggest furniture fair, two classic brands--Coca Cola and Emeco, manufacturers of the iconic 106 aluminum Navy chair--are announcing the rainbow-hued progeny ...READ»

DESIGN   |  Comment

The "Product of the Year" Awards: The Grammy's of the Walgreens Scene

With over 60,000 products now larding supermarket shelves, consumers need help separating the wheat from the chaff. That's what the annual "Product of the Year" competition aims to do, heralding 14 of the best of 2010, picked by consumers themselves.READ»

COCA COLA   |  Comment

First Look: Coke Juices Up Its MinuteMaid Packaging

In round two of the juice packaging cage match that started late last year with the Tropicana fiasco, Minute Maid unveils a new look that hews to its heritage.READ»

Letter From the Editor: The Best Rivalry in Business, Refreshed

When you're in the media business, you worry about the cost -- and the risk -- of creating a new product from scratch each time. Movies, music, magazines: We all share the same challenge. In comparison, the idea of creating the same ...READ»

DESIGN   |  Comment

Beverage Package Designs and the Fashion Shows They Inspire

They taste delicious, but how do they look? In a universe of beverage options, packaging helps separate a brand from its competitors. READ»

WAL MART   |  Comment

Poll: Wal-Mart Brand Most Symbolizes America

Which brand do you think Americans most associate with America? Coca Cola? Google? A Vanity Fair/60 Minutes poll found that almost half of all Americans say Wal-Mart best symbolizes America today, with the mega-retailer notching 48% ...READ»

Can the PlantBottle Save the Bottled Water Industry?

In a bid to court environmentally-savvy customers, Coca-Cola unveiled the PlantBottle, a recyclable water bottle made from a blend of petroleum-based materials and up to 30% plant-based materials (sugar and molasses). The Dasani ...READ»

RECYCLING   |  Comment

A $60 Million Recycling Plant, 500 New Call Center Jobs, and One New Business – Oh My!

It’s been a busy week in the Southeast. That’s A Lot of Bottles About 200 hundred people gathered at the new Spartanburg, South Carolina plant of the United Resource Recovery Corporation (URRC) to celebrate the farthest reaching ...READ»

Coca Cola and Honest Tea -- The Plot Thickens!

Since Coca Cola acquired a minority interest in Honest Tea back in February of this year, the organic beverage company has utilized the benefits of the partnership to come a long way, and according to CEO Seth Goldman, managed to ...READ»