PitchEngine

Dirty PR, Sexy Keywords and Outsmarting the Search Engine

Jason Kintzler — Sat, 20 Sep 2008 21:46:16 -0400

As I continue develop and build PitchEngine, more and more PR and internet marketing experts reach out to offer insight and sometimes even functionality to our web app. In a few short months I've discovered there is a lot more to media relations than the basics I grew up with. Gone are the days of writing a press release and sending it to the local newspaper or trade pub. These days, it's about more than a catchy headline and good writing. It's about keywords, SEO, digital assets and large scale distribution methods.

PR, Media and the Space Between

Jason Kintzler — Wed, 10 Sep 2008 19:10:29 -0400

The space between media and public relations is filled with gray, but we're learning very quickly that the more things change, the smaller that space becomes. Already, each of us has experienced profound change in our industry. I say that with confidence knowing that the readers of this blog have taken steps to engage and experiment beyond traditional industry thinking. Those who haven't will find out soon enough.

Journalists

Public Relations

PR, Media and the Space Between

Jason Kintzler — Wed, 10 Sep 2008 19:03:26 -0400

Journalists

PitchEngine

Jason Kintzler — Tue, 22 Apr 2008 13:54:09 -0400

Pro pros and media share their expertise and new tools related to Social Media PR.