I'm one of those people who don't appreciate commercials. They annoy me and, for the most part, I think they're a waste of money on the...
A couple of days ago, I happened upon ...
Online is the new offline. Like most catch phrases this one doesn't really say anything earth-shattering; it isn’t really news that more and...
The Martin Agency’s new ads for Wal-Mart have finally hit the air, and I’m shocked to report that -- urban cynic that I am -- even I was...
Yesterday, Wal-Mart announced its new advertising slogan: "Save Money. Live Better." This is the latest move to ...
Yes, it’s been a dizzying—and thrilling—past couple of years as new disruptive business models rise to the surface across every industry...
I confess, I was a little sad that I was out of the office the day the Fast Company ...
So here’s a question for you ROI vs creativity freaks out there: Is the growth in Geico’s market share --- the only player in the auto...
The face of the advertising industry has changed dramatically over the last few years, as the Internet has become increasingly dominant and has...
Who knew? Back in April when I interviewed aQuantive...