physical

Marketing a Physical Therapy Practice: What Works, What Doesn't

Shaun Kirk — Thu, 31 Jul 2008 15:21:55 -0400

The most frequently asked question we hear is, “What is the most effective way to market my practice?” The answer to this is both simple and not-so-simple. The simple part is that you should market your practice at every possible opportunity and from every position in your clinic, and you should market to everyone who either has the potential to be a patient, or has the ability to refer you a patient.

How Much Money is Poor Morale Costing Your Company?

Shaun Kirk — Thu, 08 May 2008 10:15:24 -0400

As a business owner I’ve had staff come and go over the years. Some have done extremely well and others not so well. During the time I was directly involved in running my business I found some weaknesses in myself that tremendously affected things that were going on. It was not uncommon for me, whenever something was not going well, to ignore it.

How to Effectively Lead Your Company

Shaun Kirk — Mon, 21 Apr 2008 11:29:43 -0400

As a business owner, you are a leader whether you like it or not. Whether you like it or not you have to guide your group in order to expand your organization.

Is Competition Really a Barrier to Your Success?

Shaun Kirk — Mon, 14 Apr 2008 15:30:47 -0400

The only barriers that are worth solving are the barriers that actually keep you from winning the game. If you aren’t sure what the game is, then you might consider any problem in your office significant enough to handle.

Measurable Solutions for Business Management

Shaun Kirk — Mon, 14 Apr 2008 15:07:27 -0400

Information on real, measurable and simple solutions for business owners.