Measurable Solutions

What You Need to Know to Open a Physical Therapy Cash Practice

Shaun Kirk — Mon, 18 Aug 2008 09:52:01 -0400

I am concerned about something I see more and more with private practice physical therapists and that is the ease in which we place blame on an insurance company for patients who do not get better. I hear things like, “Their insurance company cut them off” or “The patient could not afford the co-pay so I had to discharge them” amongst many other things.There are really two games at play here.

Marketing a Physical Therapy Practice: What Works, What Doesn't

Shaun Kirk — Thu, 31 Jul 2008 15:21:55 -0400

The most frequently asked question we hear is, “What is the most effective way to market my practice?” The answer to this is both simple and not-so-simple. The simple part is that you should market your practice at every possible opportunity and from every position in your clinic, and you should market to everyone who either has the potential to be a patient, or has the ability to refer you a patient.

Beating the Competition

Jeff Lee — Thu, 26 Jun 2008 09:15:56 -0400

One of the first steps is knowing how to play the game. A lot of you can do the physical therapy hat very well – you’ve gone to college, invested money and time on being expert on getting that hat completely on. Now that you are private practice owners and not just physical therapists, you also have a multitude of hats in your business, some of you have so many hats that you wear that they are stacked up to the ceiling.

How to Handle Competition

Shaun Kirk — Thu, 26 Jun 2008 09:13:11 -0400

As both a private practice owner and as the co-founder of Measurable Solutions, I have noticed that physical therapists in general are constantly worried about competition. Physical therapists worry about competition from not only physician owned practices and chiropractors but also from other physical therapist.

Getting Out From Under the Thumb of the Insurance Industry

Jeff Lee — Mon, 09 Jun 2008 11:18:17 -0400

We recently started delivering several of our seminars in Canada. This gave us a unique opportunity to see for ourselves how a Canadian practice is run. We noticed immediately that the Canadian physiotherapy differs greatly in treatment methodology as compared to a physical therapy practice in the US.

Can a Cash Practice Work?

Diane Stein — Mon, 09 Jun 2008 10:34:09 -0400

The simple answer is yes. The first prerequisite for a cash practice is to determine if there is a need for the service.

Measurable Solutions for Business

Diane Stein — Mon, 09 Jun 2008 10:30:37 -0400

Information on real, measurable and simple solutions for business owners.

How Much Money is Poor Morale Costing Your Company?

Shaun Kirk — Thu, 08 May 2008 10:15:24 -0400

As a business owner I’ve had staff come and go over the years. Some have done extremely well and others not so well. During the time I was directly involved in running my business I found some weaknesses in myself that tremendously affected things that were going on. It was not uncommon for me, whenever something was not going well, to ignore it.

What do most Business Owners Have in Common?

Jeff Lee — Thu, 08 May 2008 10:06:44 -0400

Over the years I have dealt with all types and sizes of businesses. I have seen all types and sizes of problems as well as quite a variety of solutions that emerge to resolve them. Throughout my experiences in consulting various companies and working to unravel the difficulties they sometimes encounter a very basic common denominator is always present.

How to Effectively Lead Your Company

Shaun Kirk — Mon, 21 Apr 2008 11:29:43 -0400

As a business owner, you are a leader whether you like it or not. Whether you like it or not you have to guide your group in order to expand your organization.