dell

B2B Social Media Marketing

Chris Yates — Tue, 08 Dec 2009 12:15:41 -0500

Social Media has worked quite well for B2C companies like Dell, Home
Depot, Proctor & Gamble and Southwest Airlines but what about B2B.
Chris Yates is starting to help B2B companies play in the Social Media
arena. Here is the video slide presentation.

http://www.huddleproductions.com/?p=421

Twitter Really Works: Makes $6.5 Million in Sales for Dell

Kit Eaton — Tue, 08 Dec 2009 10:00:12 -0500

All you doubting Thomases can shut up now: Lifecasting/social net Twitter really does work as a marketing tool, as confirmed by PC retail leviathan Dell.

Facebook and Twitter Offer Businesses Opportunities and Challenges

Dan Macsai and Zachary Wilson — Tue, 01 Dec 2009 13:00:00 -0500

Dell Greening Its Supply Chain With Bamboo

Cliff Kuang — Tue, 17 Nov 2009 14:21:14 -0500

Dell is falling for bamboo. Having already introduced a computer with a bamboo case, today they'll begin shipping netbooks with bamboo cushioning, rather than the customary styrofoam and plastic. This is the latest detail in the computer maker's ongoing plan to green its supply chain.

It's 2009: Where Is My Online Cereal Builder?

Chris Dannen — Thu, 29 Oct 2009 13:26:28 -0400

The last time you ordered a custom PC online, you finished configuring and wondered: what kind of world do I live in where I can't do this with cereal?

4 Ways to Turn Parking Lots Into Centers of Sustainability

Ariel Schwartz — Mon, 26 Oct 2009 17:14:15 -0400

Iraq’s Official New History Provides Insight On Crafting Company Narratives

Kaihan Krippendorff — Mon, 26 Oct 2009 08:25:18 -0400

Last week the Iraqi government launched a new version of its official history.

Dell's Android-Packed Streak Smartbook Leaked

Kit Eaton — Wed, 21 Oct 2009 11:01:45 -0400

Dell's Android smartphone may soon be en route to the U.S., but some new leaked info shows it'll be accompanied by a strange mobile Internet device/smartphone hybrid: The Streak. Is this actually Dell's smartbook?

Taiwan's Acer Replaces Dell as #2 PC-Maker

Chris Dannen — Thu, 15 Oct 2009 13:03:28 -0400

For the first time, a non-American company has become the second-biggest computer-maker in the world. Acer, a Taiwanese manufacturer known in the U.S. for its laptops, has replaced Dell as the PC salutorian with 14% of the worldwide market. HP, still number one, has 20% of the market, while Dell dropped to 12.7%, according to The New York Times and IDC.

Dell: Are We Finally Sick of Netbooks Yet?

Chris Dannen — Wed, 14 Oct 2009 09:06:07 -0400

Michael Dell thinks so. Sure, they're fun and light at first, he told a group of associates Tuesday. "But 36 hours later, they're saying... 'Give me my 15-inch screen back.'"

Servers Get Cheaper, Courtesy of Netbook Hardware

Chris Dannen — Wed, 07 Oct 2009 13:08:32 -0400

Some cost-conscious server companies are beginning to use netbook hardware inside their machines to cut costs, according to The New York Times.

Dell Launches Multi-Touch Laptops

Chris Dannen — Wed, 23 Sep 2009 15:55:22 -0400

Dell announced today that it will be launching new versions of its studio laptops, which were made famous by their multifarious artist-designed lids. The new version will feature another trending spec: multi-touch screens, according to VentureBeat.

Creative Deconstruction: Why Dell's Designers Tear Apart Their Own Computers

Ken Musgrave — Tue, 08 Sep 2009 19:52:29 -0400

Why Is Dell's Mini3i Smartphone China-Only?

Kit Eaton — Tue, 11 Aug 2009 07:29:41 -0400

Dell's launching a smartphone! It's Android-powered! It's going to be called the Mini3i! And it'll be hitting the streets soon! Only one hitch here: You'll need to be in China to get it. There can only be one reason for this. It's Apple's iPhone, soon to be China-bound itself.

Five Truths About Design Awards

Gadi Amit — Tue, 04 Aug 2009 13:36:34 -0400

With the International Design Forum Hannover (iF), red dot Design Awards, I.D. Magazine's Annual Design Review, and the International Design Excellence Awards (IDEA) award winners released in the last few weeks, we have ended the industrial design award season for the year.

Apple Takes the Bite Out of Microsoft's Bargain Hunter Ads

Kit Eaton — Fri, 24 Jul 2009 08:13:14 -0400

Wasn't it fun to read about Apple phoning Microsoft to complain about its ad campaign? The "greatest single phone call" ever to Microsoft, indeed. But check this out: it worked. Microsoft has tweaked the content of the ads.

Forget Adamo: Dell's Real MacBook Air Rival Is the Latitude Z

Kit Eaton — Wed, 22 Jul 2009 10:23:39 -0400

Dell's much-hyped Adamo--its high-style MacBook Air-rivalling laptop--failed to deliver on the technology side when it was released recently. That could be because Dell's really banking on its Latitude Z machine to be its high-style MacBook Air rival, as evidenced by its first hands-on review.

The Enduring Power of Brand: Leica vs. Panasonic

Ken Musgrave — Thu, 16 Jul 2009 10:54:16 -0400

I have long been fascinated by the impact that a strong brand can make on consumer perception of product design. I know it can make promises and establish values that can be expressed through a product's design. I have seen it make a product seem faster, stronger and somehow better than it really is. I have seen it contribute the forgiveness for failures and shortcomings. But recently I discovered a case in which a strong brand has created folklore. I speak of the little Leica D-Lux 4 point-and-shoot camera.

The New American Post-Industrial Microenterprise

Ken Musgrave — Wed, 15 Jul 2009 09:58:16 -0400

In a small garage in Cedar Park, Texas outside of Austin, there is the start of a new company that reflects an emerging trend in small business. Russell Andersen is using the post-industrial refuse of America's computer-aided manufacturing revolution to create a new type of microenterprise--one that is built around aging high-tech tools and very niche markets enabled by Internet-based social networks and GAAP accounting.

Beyond Design, 10 Skills Designers Need to Succeed Now

Ken Musgrave — Tue, 14 Jul 2009 02:46:36 -0400

Judging by the number of inquiries we've received lately there are quite a few recent graduates who have not landed that all-important first job in the profession. Of the few portfolios I've reviewed, it seems that this year's graduates continue the trend of improvement in skills and capabilities. That said, there are several attributes key to success that don't always get the attention they deserve in most design schools. Ultimately, those attributes will prove as important for a designer's success in today's economy as sheer design skill.

Why We Need a Globally-Recognized Unit of "Green"

Ken Musgrave — Sun, 12 Jul 2009 16:14:02 -0400

I recently overheard a conversation between several design professionals who were debating a product's environmental sustainability. The discussion ranged from power consumption (carbon footprint) and form factor (material economy) to ease of disassembly (recyclability). In discussing the pros and cons of each, the designers demonstrated two phenomena that beg to be addressed: suspicion of the company's green claims and the fatigue of trying to comprehend the tradeoffs.

Introducing Guest Blogger Ken Musgrave: Design's Best Friend at Dell

Linda Tischler — Fri, 10 Jul 2009 15:41:40 -0400

At lunch a few months ago, one of Fast Company's expert bloggers gave me a tip: check out design at Dell, he suggested. I was skeptical. Design at Dell? Isn't that an oxymoron?

Turn-By Turn GPS on Netbooks: Dumbest Idea Ever

Kit Eaton — Thu, 02 Jul 2009 06:56:49 -0400

Dell recently announced it'll make a GPS add-on for its Mini 10 netbook. While your mileage may vary on the value of this idea, I'm making my mark here: This is one of the dumbest gadget ideas ever.

Greenpeace Guide to Greener Electronics: Nokia Is Tops, Nintendo Flops

Ariel Schwartz — Wed, 01 Jul 2009 16:53:05 -0400

Greenpeace's 12th edition of the quarterly Guide to Greener Electronics shows Nokia keeping its top spot for its polyvinyl chloride-free phones and voluntary cell phone takeback program, while Nintendo remains in last place for its ever-increasing greenhouse gas emissions and PVC-filled products.

Why Is Dell Developing A Competitor to the iPod Touch?

Clay Dillow — Tue, 30 Jun 2009 13:33:47 -0400

Dell has been developing an Android-powered mobile device similar to the iPod Touch that runs apps, allows Internet access, and plays various media while fitting comfortably in your hip pocket. But as PC manufacturers and cell phone makers work their way toward the middle in the burgeoning smartphone and netbook markets, the question is, why?