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Is a Push Strategy On The Web Better Than a Pull Strategy?

David Mullings — Sun, 13 Jul 2008 14:53:31 -0400

Today I happened to be thinking about my last few presentations at conferences, especially at the Global Reggae Conference in Jamaica in February where I was invited to speak about leveraging the web to promote Reggae music.

The short answer to the title of my post: Yes.

I spoke about the advantages of a push strategy and how it has worked far better than our original pull strategy for Realvibez.

Sony Updates Mylo Device

Chris Dannen — Mon, 30 Jun 2008 16:34:05 -0400

Driving Web Traffic, Interactive digital Video

Leslie Matghis — Sat, 28 Jun 2008 11:04:12 -0400

Today web users want Interactivity,they want to be engaged,entertained and they want VIDEO...

You Tube is thinking of giving up the ship. With almost no revenue to sustain YouTube it is not much more than a High end toy that users don't even think of paying for. So how can You Tube make money? That's the Billion dollor question,is there any`way to generate a cash flow that makes sense to keep it going?

Advertising Abroad and Now at Home

Rachel King — Fri, 20 Jun 2008 13:50:23 -0400

Did you see Natalie Portman in that one advertisement for Lux shampoo? The one where she wielded a sword and her hair flew in the wind so fast it could slice an opponent as well? Or the one with Brad Pitt in a mobile phone commercial? Yeah, I bet not.

Sony LCD TV, Home Audio Announcements

Chris Dannen — Thu, 05 Jun 2008 19:40:00 -0400

Sony [NYSE: SNE] rolled out a fistful of sweet-looking home entertainment products today, starting with some uber-thin LCD televisions that were first leaked in April. Never ones to name anything with actual, memorable words, Sony marched out the XBR8 series, the flaships of which are the 55-inch KDL-55XBR8
and the 46-inch KDL-46XBR8, which both make use of Sony's Triluminos three-color LED backlight, as well as much-sought-after 120Hz refresh rate, the Bravia Engine 2, and 10-bit processing.

JVC Announces YouTube-ready Mini Camcorder

Chris Dannen — Wed, 21 May 2008 13:06:25 -0400

At just .60 pounds, JVC's new GZ-MS100 mini camcorder will provide one-touch uploading to YouTube for users interested in taking a camcorder almost anywhere. The camera is bundled with JVC's CyberLink software, that will allow Windows PC users to press an “Upload” button that will transfer video stored on the camcorder's SD card to the PC and upload it to YouTube. While recording, the device allows users to trim the length of clips to 10 minutes to match YouTube's size limit without any post-production editing required.

Spielberg, Lonelygirl15 and the Entertaining of PR

Marc Hausman — Mon, 14 Apr 2008 11:23:04 -0400

If I could
hire any two people in the world to join my public relations consultancy who would
it be?

Bio and Interests: Eric Wytiaz

Eric Wytiaz — Sun, 06 Apr 2008 10:45:02 -0400

I am working with video based new media companies as a consultant.

Delsonic

Daniel Delson — Thu, 27 Mar 2008 18:09:31 -0400

Please visit my blog to see what news items are on my radar, interesting links, and other thoughts I have at:

http://delsonic.wordpress.com/

27 ways to leverage the power of Google

Chadwick Conte — Sat, 01 Mar 2008 10:57:01 -0500

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