research

Get MarketingSherpa Reports (Often At A Discount)

DJ Francis — Tue, 24 Jun 2008 11:28:53 +0000

As you may have noticed, I do not feature the usual plethora of Google ads and other annoying advertising minutia. OnlineMarketerBlog is a labor of love; one which I embrace wholeheartedly and without monetary reward.

The Future of Marketing + Advertising

Paul Isakson — Mon, 23 Jun 2008 00:37:17 +0000

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Bio and Interests: Howon lee

Howon lee — Wed, 18 Jun 2008 20:37:49 +0000

I am currently a senior at Kyung Hee University in Seoul, Korea in the school of economics and international commerce & trade.

Guide to Marketing Information Online: The best online sources even marketers don't know about

Matt Lee — Wed, 18 Jun 2008 14:05:14 +0000

Marketing gets the word out about your company – hopefully in a fun and exciting way. But, as is the case with most important things, you’ll have better luck if you go into it with some background information. Marketing should be exciting, but it should also be well-informed.

Hill Library Blog

Matt Lee — Wed, 18 Jun 2008 13:58:50 +0000

A guide to finding the best business information, and putting it to use in your business strategy.

How To Be An A-List Blogger - Study, Study, Study (Part 4)

DJ Francis — Thu, 22 May 2008 11:14:56 +0000

In this installment of the series, I will cover all of the books,
magazine, websites, and podcasts that you need to become an A-List
Blogger. These resources will give you the ammo to be the very best in
your field. (And if you think this amount of reading, watching,
researching, and learning is impossible, visit tomorrow when I will share the secrets of how to carve out at least 10 hours per week to study.)

Social Technographics: Forrester And The ROI Of Social Media

DJ Francis — Tue, 13 May 2008 11:34:17 +0000

Last week, a lot of you read my guest post about the ROI (return on investment) of social media.
There is no doubt that social media is changing the ways people
interact online and hence, the way companies communicate with their
customers.

4 Reasons Not To Rely On Market Research Alone

DJ Francis — Fri, 09 May 2008 11:07:37 +0000

I was freezing my tush off a couple of weeks ago at Wrigley Field
and inquired to my good friend why he had made the unlikely (in my
mind, at least) switch from marketing to insurance. It seemed to me
that he was turned off by the manipulative and predictive nature of
old-school marketing - as though statistics and market research would
tell exactly how someone would behave.

Bio and Interests: Anita Schafer

Anita Schafer — Tue, 29 Apr 2008 15:47:26 +0000

Anita Schafer is Chief Operating Officer and Co-Founder of Schoolhouse Partners. She has over 14 years of experience working with nonprofit organizations, small businesses, publishing firms, architects, engineers, doctors, dentists and ad agencies to successfully develop marketing strategies and create and lay out promotional materials of all types.

Bio and Interests: Matt Tatham

Matt Tatham — Wed, 23 Apr 2008 13:59:58 +0000