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AIGA Launches Design for Good, Asking Members to Donate 5% of Their Time to Social and Civic Causes

How the design association is advocating on behalf of designers in government, business, and society--plus how AIGA helped Gap rethink their disastrous crowdsourced logo idea.READ»

Fiona Morrisson Brands JetBlue With Whimsical Design

Fiona Morrisson helps JetBlue soar above the airline industry’s turbulence by merging branding and design.READ»

AIGA's 2010 Graphic Design Medalists: Steve Frykholm, John Maeda, and Jennifer Morla

The design organization AIGA has announced the 2010 recipients of its medal, one of the highest honors bestowed upon graphic designers.READ»

AIGA   |  Comment

Coke's David Butler: "Design's Preciousness Often Gets in the Way"

Don't worry about little things like typefaces, says Coke's VP of global design: Think bigger.READ»

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Google's Marissa Mayer Assaults Designers With Data

The keeper of Google's homepage told an audience of shocked graphic designers that the company trusts user testing data over the intuition of its own designers.READ»

AIGA Design Conference

Forget the networking and the keynote speeches at the American Institute for Graphic Artists' summit -- for true design geeks, there's only one reason to attend this biennial creative meet-up: the typographic quiz. Some 200 ...READ»

What Recession? Designers Storm the Waldorf for Gala

Despite the eco-friendly cardboard centerpieces, the ballroom at the Waldorf Astoria, with its velvet draperies and glittering chandeliers was an uncomfortably swanky venue for the annual AIGA Design Legends gala in a year when the ...READ»

Behavior Modification Through Product Design: Oli

Instead of forcing everyone to change the way they shower in order to conserve water, how about using the natural, habitual actions taken in the shower to do it instead? That's the idea behind Oli, a line of concept products ...READ»

Every Drop Counts: A Low-Cost Water Usage Monitor

How much water do you use? Most of us have no clue. This affordable water monitoring device, a finalist in the INDEX: AIGA Aspen Design Challenge, not only monitors how much water you're using, but can also detect leaks and ...READ»

VeggiePatch: A Low-Impact Garden for Urban Farmers

Growing food at home is quite trendy these days, whether using old-fashioned planter boxes, upside-down tomato planters, or the south lawn of the White House. And here's another option: An easy cultivation kit made from sustainable ...READ»

Rethink Your Green: A Campaign That Goes Beyond Mowing the Lawn

As Southern California experiences another water crisis, an awareness campaign meant to convince residents to reduce waste inevitable--and let's hope it's something better than, "If it's yellow let it mellow" this ...READ»

Solutions for a Water-Deprived Planet

The raging creeks and still snow-packed peaks of Aspen, Colorado don't outwardly suggest any hints of a global water crisis, but it provides a reflective backdrop for design students who arrived here this week to tackle what ...READ»

Design Ignites Change Says What's Good for Your Company Can Be Good for the World

As principal of Worldstudio, designer Mark Randall has done branding and design for everyone from JP Morgan to Estée Lauder. But on the side he's also managed a design scholarship program that has awarded $700,000 in college ...READ»

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Design Revolutionaries: Should You Be the U.S. Secretary of Design?

Back in November, representatives from most of the major U.S. design organizations, from architecture to graphics to interiors met in D.C. to find a way for design to have a greater role in the incoming Obama ...READ»