Pure Digital

Well, That's the End of Flip: iPods to Get Cameras

Kit Eaton — Fri, 24 Jul 2009 07:05:47 -0400

There's no hard news on the actual devices themselves yet, but a bunch of Chinese protective cases for the next-gen iPod Touch and Nano reveal they're both getting digital camera units. And that, basically, is the end of the line for Flip.

Flip UltraHD Is Pure Digital's Best Pocket Camcorder Yet

Noah Robischon — Thu, 30 Apr 2009 01:01:18 -0400

There was nothing wrong with regular camcorders--at least it didn't seem that way until Pure Digital released the Flip Ultra. Here was a video recorder that solved every problem that you never really knew you had with other camcorders. Like the fact that you forgot to charge your battery most of the time, and usually filmed in low light. And it packed the solutions into a smart, pocket-sized body that didn't trade down in quality or affordability.

Cisco Buys Flip Video Cam Maker for $590 Million

Kit Eaton — Thu, 19 Mar 2009 09:00:09 -0400

Cisco Systems, most commonly associated with business technology infrastructure and networking hardware, is using a chunk of its massive cash reserves to buy Pure Digital Technologies--creators of the highly popular Flip range of cheap digital video camcorders.