I like to explore design's reach into unexpected places. Today, I'd like to focus on design in politics… specifically, how, by creating emotional connection, the Web site my.barackobama.com (commonly known as MyBO) ...READ»
Volunteers flooded My.BarackObama.com -- MyBO, to insiders -- from the day it launched, nearly crashing the site. Under Hughes, it became a virtual system for helping real people do what they wanted to do in real life: elect Barack Obama president.READ»
