generations

Starting with the Rest of the Pack

Emily Jasper — Wed, 13 Aug 2008 14:25:09 -0400

There are moments when young employees realize that no matter what they bring to the table, age will always trump value.

Not to be pessimistic…it is becoming more and more common for age to no longer matter. Hence the generational studies…

F*&$@!%g Eloquence

Emily Jasper — Tue, 22 Jul 2008 13:44:37 -0400

We have already looked at abbreviations in communications thanks to texting and instant messenger. The other side to this story is that of the abuse of the language itself. One could say young people today can’t say a sentence without using a four-letter word.

What Word of Mouth Marketers can learn from the Spice Girls

Jeff Brainard — Fri, 11 Jul 2008 11:51:11 -0400

Okay so the Spice Girls are nothing if not old pieces of pop culture that 90's kids will look back on and say, "I can't believe we listened to that." Still, for some reason their first hit Wannabe was so played out I hear the tune in my head some days. Today a strange thing occurred, a combination of hearing this tune in my head and being in a groggy daze from using too much bleach to clean my shower this morning caused me to hear the girls singing as a customer giving advice to a marketer.

Bait, Tackle, Ice, Advice & Beer Blog

Jeff Brainard — Fri, 11 Jul 2008 11:48:34 -0400

Catch Your Limit Consulting is a strategic management and marketing firm headquartered in Tallahassee, Florida with an office in Richmond, Virginia. Catch Your Limit helps businesses create successful futures by providing counsel and support to senior management. We not only guide you to catch your limit … we clean your catch for good measure!

Breeding the 90210 Generations

Emily Jasper — Thu, 10 Jul 2008 12:49:13 -0400

When the first episodes of 90210 aired in 1990, I was six years old. I watched 90210 until I moved to Japan in 1995. My parents, like many others, assumed 90210 was a pretty good show about high schoolers and family values because it was airing during the same era of Saved by the Bell. They did, of course, draw the line at Melrose Place, but I remember sneaking a peak when that show first came out.

HELLO, DO YOU HAVE THAT REPORT I NEED?

Emily Jasper — Fri, 27 Jun 2008 09:00:17 -0400

There are some things that should not be put in an email in the workplace. But there isn't a course in college that tells you what to do. Gen-Yers have grown up using IM and email constantly. This means a whole language of abbreviations that started on the net, then started transferring over to the texting world.

The Devil May Wear Prada, But I Wear Old Navy

Emily Jasper — Fri, 13 Jun 2008 16:55:44 -0400

Thanks to movies and TV shows about the fashionistas in the corporate world, styling has become as important as doing the job itself. Two tiny problems seem to arise when you put young women and labels together in an office setting. One: The outfit is not considered appropriate for the workplace; Two: On skimpy salaries, women can look great while accruing debt.

I would like to be CEO tomorrow, please

Emily Jasper — Mon, 09 Jun 2008 08:59:04 -0400

In typical generational studies, Gen-Yers appear to be that ungrateful generation expecting to waltz their way to the top in about a quarter of the time it took everyone else. So it begs the question, who do these people think they are?

What to do with the parents

Emily Jasper — Fri, 30 May 2008 16:46:21 -0400

In many discussions with the experts on Generation Y, stories have come up about the mom who called her son's boss because her son got a bad performance review. Seriously?

What Does "Experience" Really Mean?

Emily Jasper — Wed, 21 May 2008 16:54:29 -0400

When one has the opportunity to start looking at possible career paths, there are many ways to go. Often "who you know" is a pretty good way to get into a company. Sometimes help from a head hunter or placement firm does the trick. But what about all those young workers beginning to look for a job via Monster or Career Builder?