I consult with business leaders to diagnose, design and implement customer-centric business solutions • Proven...
‘StarBUCKS’ Status. What is the cost of cool? And are you willing to pay the price? I got...
A discussion about how organizational culture impacts its brand, especially internally.
Brand Mix is a blog of branding stories, ideas, thoughts and observations. Recent posts include an...
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Pls go to www.mycareertransitions.com for complete info and to RSVP. You must RSVP on the link on that site.
In today's McBrand culture, everyone wants the hippest image, the coolest identity...... but no one wants to do the work to truly understand what...
A brief is digested, in all senses of the word -- a condensation of thought that indicates a clear strategic direction. Killer creative...
Is the success of Grand Theft Auto IV proof that video game violence is no longer an issue?
Question suggested by Fast Company staff