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Face it: No one reads your company e-newsletter. The average user spends a mere 51 seconds skimming one -- and needs only 90 seconds to unsubscribe. To prevent inbox irritation, "include short stories or bits of advice that are ...READ»

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Fast Company offers both daily and weekly newsletters to help you keep up with all the articles, blog posts and videos we publish online and in the print magazine. The Fast Company Now Daily delivers 5 news items to your inbox ...READ»

MARKETING   |  Comment

Keep The Design Simple - 3 Easy Ways To Improve Your Email Campaigns Today

This week, I am doing a series on three easy ways to improve your email campaigns. There’s no rocket-science here, but the basics are often over-looked. On Monday, I posted about making your emails personal and on Tuesday I ...READ»

TARGETING   |  Comment

Targeted and Relevant - 3 Easy Ways To Improve Your Email Campaigns Today

Yesterday, I wrote about making your emails personal. Today, I’ll write about increasing your open rate and click-throughs by making your emails targeted and relevant. And don’t forget to subscribe so you don’t miss the ...READ»