Behavioral tracking and ad targeting have everything to do with the pesky "Warning!" pop-up blinking behind your browser window right now. The one that could shatter your online privacy.READ»
AdMob is planning special video advertisements for iPhones that play like movie clips before an app launches. In other words: time to go offline before you fire up that app. (Below, an ad for an EA game plays before a Tapulous app ...READ»
Google is trying to solicit more hyper-local advertising by straying from the very ad formula that made it rich. AdAge reported yesterday that local ads will not use "keyword auctioning," the Google Ads system that chooses which ...READ»
Cablevision plans to begin showing "interactive" advertisements to its cable customers next month, according to the Wall Street Journal, and other cable companies are following suit. The push is to make TV a "lean-forward" medium, ...READ»
If there's any doubt that the future of home-made video is online, then some new survey data will dispel it: Apparently one third of all the videos people make get shared online. That's a lot.
But there's more too--the newly revealed ...READ»
