FastCompany RSS

limited edition

DESIGN   |  Comment

More Fun Than iTunes

To buck declining music sales, some hip-hop artists turn new albums into elaborate products.READ»

Death To Pseudo-Scarcity, The Marketing Angle That Targets Snobby Suckers

This marketing pitch of exclusivity based on implied finite availability and superior quality gets our vote as the successor to "new and improved." Its hyperbole is both annoying and humorous, as merchants shamelessly slap the label of "limited edition" on practically anything. READ»

Vertu's Solid-Gold Boucheron 150 Cellphone

Vertu's high-end cellphones always mix luxury components with off-the-beaten-track designs and luxuriously high price tags, but with this latest product you have to wonder if Vertu's company dictionary even includes the word ...READ»