technology marketing

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Bio and Interests: Jim Schakenbach

| by Jim Schakenbach

With over 25 years of experience in marketing communications, I am a freelance writer specializing in science and technology accounts. I am...

Bio and Interests: Jim Fitzpatrick

| by Jim Fitzpatrick

I am presently serving as a school superintendent in VT. We are working diligently to bring innovation to our school district so our children are...

Member Blog | August 20, 2008 4:24 pm | 2 recommendations

Before You Sell Your Tech Company. Make Sure You Know Your Brand Valuation.

| posted by Gal Borenstein

As you invest your entrepreneurial sweat, blood, and tears to build your business, you must pay attention to the business fundamentals that make any...

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Member Blog | August 15, 2008 10:12 am | 2 recommendations

Accountability Dodge Ball: Why CEOs Must Reinvent Marketing ROI

| posted by Gal Borenstein

I read that schools have largely eliminated the age old childhood game of dodge ball. You remember it. A group of us lined against a wall. Someone...

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Member Blog | August 14, 2008 9:33 am | 4 recommendations

Go East, Young Man. Uncle Sam Promises 'Recession-Proof Future' for SavvyTechnology Marketers. Especially Now.

| posted by Gal Borenstein

If you are the CMO or CEO of a technology company, you might be interested in learning that the recession, depression or slowdown in the economy...

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Borenstein's Return on Intelligence in Technology Marketing

| by Gal Borenstein

Gal S. Borenstein, a national Business-to-Business marketing expert and CEO of The...

Bio and Interests: John Matthews

| by John Matthews

Strategic Business Research | Business Analysis | Technology Due Diligence | Technology Industry Analyst | Go-To-Market Research | KPO | CRM |...

In Synch

| by Abhijit Deb

An IT executive's take on what makes the most impact in a fast changing world: on our lives, on our values and on the way we do business.

Bio and Interests: Matthew Dornic

| by Matthew Dornic

Matt Dornic, president and founder of 3 Dog Communications has spent much of his career publicizing the new media ventures and outlets that...

FC Now Staff Blog | February 14, 2008 1:49 am | 1 recommendation

Facebook: Co-creation Innovator or King of the Save?

| posted by David Lidsky

Interesting article in Wednesday's New York...

Liquid Brand Summit '08

| by David Lidsky

The Liquid Brand Summit 2008 is a one-day exclusive event, attended by brand and marketing executives from technology companies. The objective of the...

LeGourmetman

| by Terry Nichols

Raising awareness for my new concept of convenience stores that are serviced by a central location that is ran by an executive chef and trained...

Bio and Interests: Roger Rountree

| by Roger Rountree

I work with executives at technology based companies to build recognition by clearly articulating their company/product value and by increasing...

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