online marketing

Do SEO Firms Pay Attention to Google?

Jason Bland — Thu, 04 Sep 2008 09:08:16 -0400

Nope. It doesn’t look like it. While Google has openlytalked against active link exchange solicitation, some SEO firms are notlistening. There was a day in yesteryear that you would install a linkexchange partner page on your site as an SEO tool as necessary as a sitemap.You would solicit links to your web site and then, in return, link to somebodyelse.

Is Social Media Passing Your Business By?

DJ Francis — Thu, 04 Sep 2008 08:02:21 -0400

Social media - everything from Facebook to Digg to Twitter to Flickr - has been quickly snagging the attention of small business owners and employees of big companies across the world. The business applications for these tools are being explored and many are finding success.

But is this all hype? Are businesses really adopting these tools and, if so, why do they succeed (or fail)?

Bio and Interests: Allyson Kapin

Allyson Kapin — Tue, 02 Sep 2008 21:14:37 -0400

As the Founding Partner of Rad
Campaign, Allyson serves as the Online Strategy Director. For over a
decade Allyson has helped non-profit organizations and socially responcible
businesses create dynamic and award-winning websites as well as online
marketing and recruitment campaigns.

Online Reputation Management Works Better With Good People

Jason Bland — Mon, 01 Sep 2008 09:43:11 -0400

When repairing your online reputation, it is often helpful to well, do good things. For example, if a minor infraction in your community has left you with questionable news articles online, you could counter this news by sponsoring local charities or events.

Thank You Cuil, My Search Results Needed Random Irrelevant Pictures

Jason Bland — Thu, 28 Aug 2008 11:02:06 -0400

Why do “innovators” insist on fixing things that are not broken by launching inferior products? How Cuil, Accoona, and others mock themselves.

It was a big deal, a group of Google expats raise thirty million dollars to stick a group of servers together and suddenly call themselves a search engine.

Design and Search Engine Optimization

Jason Bland — Wed, 27 Aug 2008 09:51:11 -0400

Normal
0

MicrosoftInternetExplorer4

How Web Design and Search Engine Optimization Work as One

Jason Bland — Wed, 27 Aug 2008 09:50:59 -0400

It often feels like there are two different types of online
companies, designers and marketers. But they should work as one since web
design is search engine optimization’s close cousins.

The Creatives verses SEO war has been going on for years.
One side says “make it pretty”, the other side says “make it wordy”. Funny
enough, both sides are right. When marketing your web site online, you could
possibly make something so ugly that you get a lot of traffic from a favorable
Google ranking, but no clients or conversion.

My Favorite Blog Posts of July

Ryan Stephens — Tue, 26 Aug 2008 16:59:51 -0400

Wow. The summer is flying by. My virtual internship with Seth Godin has more or less wrapped up, though I will still be helping out/participating with another Squidoo project aligned with the upcoming election, and Triiibes, which corresponds with the release of his new book in October.

Search Engine Optimization Blog

Jason Bland — Tue, 26 Aug 2008 08:24:51 -0400

A blog that discusses search engine optimization and online marketing. Powered by guaranteed search engine optimization firm, Adviatech Corp.

MySpace: A Place for Friends...To Get More Famous

Ellen McGirt — Fri, 22 Aug 2008 15:45:08 -0400

The mildly controversial Lily Allen revived a sputtering career as a singer/songwriter by posting demos on MySpace in November 2005, and earning legions of fans, media coverage, and ultimately international stardom. To date, nearly 20 million songs have been downloaded from her MySpace page.