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 <title>alternative media</title>
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 <title>Meet America’s Top Guerilla Marketer</title>
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&lt;strong&gt;Like&lt;/strong&gt; everybody else in America, Sam Ewen gets sick of marketing. &amp;quot;I grew up in a household that was very critical of advertising,&amp;quot; he says. This is interesting only because of who Ewen is. We&#039;re talking in the room where his 14-person company, Interference Inc., stores the props, costumes, and supplies used in its various street-theater promotional efforts. A table is strewn with garments to be used as part of a stunt in Times Square that Interference has devised for its client &lt;span style=&quot;border-bottom: 1px dotted green&quot;&gt;General Electric&lt;/span&gt;.&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/magazine/130/creative-mischief.html&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/clothes-our-back-foundation">Clothes Off Our Back Foundation</category>
 <category domain="http://www.fastcompany.com/tag/sam-ewen">Sam Ewen</category>
 <category domain="http://www.fastcompany.com/tag/paul-klein">Paul Klein</category>
 <category domain="http://www.fastcompany.com/tag/general-electric">General Electric</category>
 <category domain="http://www.fastcompany.com/tag/guerrilla-marketing">guerrilla marketing</category>
 <category domain="http://www.fastcompany.com/tag/sony-ericsson-phones">Sony Ericsson phones</category>
 <category domain="http://www.fastcompany.com/tag/smartdispense-technology">SmartDispense technology</category>
 <category domain="http://www.fastcompany.com/tag/alternative-media">alternative media</category>
 <category domain="http://www.fastcompany.com/tag/ivillage">iVillage</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/technology-1">Technology</category>
 <category domain="http://www.fastcompany.com/tag/management-1">Management</category>
 <pubDate>Tue, 14 Oct 2008 16:00:06 -0400</pubDate>
 <dc:creator>Rob Walker</dc:creator>
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