To create Trail View, granola bar makers Nature Valley and McCann Erickson sent a ragtag team of creatives and developers on a 45-day hike to get couch potatoes interested in the real thing and raise awareness of the national parks' plight.READ»
Joao Dornellas, a Portuguese art director who's worked for big-name ad agencies like McCann Erickson and Ogilvy & Mather (Portugal), decided that his portfolio wasn't standing out enough on LinkedIn or the creative equivalent, Behance.READ»
Attractive, twenty-somethings canoodling and exchanging minty kisses. Friends locked in tight embrace. Dentyne's provocative new ad campaign is hard to miss.READ»