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GIVE CUSTOMERS WHAT THEY WANT

Finding out what customers want, and then setting out to meet their needs, provided it can be done at a profit, is what helps prevail in the marketplace. Demonstrating to customers how a product or service can satisfy their wants and ...READ»

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TIME TO MARKET

            Who is willing to dedicate the time and hard work necessary to properly market your small business to the right people? There are countless books, websites and ...READ»

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THE SPIRIT OF EXPANSION

            What exactly is an entrepreneur and how does it relate to small business expansion? There are many differing views on what makes someone worthy of this ...READ»

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BILLABLE HOURS

            While the term “billable hours” is most commonly associated with law professions, this concept should be used by all business owners. It’s important to set the ...READ»

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WORKING SMART VS. WORKING HARD

            Many people associate working long hours with working hard. As a business owner, you might pat yourself on the back after a long, hard day at work. But business owners ...READ»

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PLANNING FOR THE SLOW TIMES

            It’s important to remember that all businesses have downtime. There are periods when business is slow no matter how much you advertise. Your business may be ...READ»

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PRUNING TIME

            Your small business is bound to yield fruit when you keep long-term goals in mind during daily operations. In this chapter, you will find tips that will help your ...READ»

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STRATEGIC ALLIANCES

            Strategic Alliances are a strategy for getting what you need for your small business without necessarily incurring further debt. This happens when two or ...READ»

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BROKERS & DEALERS

            A broker is defined as anyone who makes securities transactions for others. (The exception to this is a bank.) A dealer is defined as someone who buys and ...READ»

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SECURED CREDIT CARDS

            A great way to get in the door with some alternative financing institutions is to take out secured cards. The concept is the same as any other secured credit card. A ...READ»

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