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DESIGN   |  Comment

Are These New Logos An Upgrade Or A Downgrade?

Good logos are like good friends: "When they show up wearing a mustache, with no explanation, you just go, 'Huh?'" says Michael Cronan, creative director at branding firm Cronan. But, of course, most logo changes are done for a reason. Cronan and partner Karin Hibma evaluate three recent ones.READ»

How AT&T Could Best Groupon (Hint: Not Just By Saving You More Money)

AT&T expands its forays into the daily deals space, this time through yellowpages.com. Why a telecommunications company may have a natural advantage in daily deals.READ»

INTERNET   |  Comment

Die, Phone Book, Die

These days your fingers are likely walking on iPad touchscreens, not dead tree pages. After a decade of obsolescence, the local phone directory is finally getting the chop as states wise up to reality.READ»

Franchising On The Internet

When I was a kid the only phone books anybody had were the ones they delivered when you ordered your phone. Then came the Donnelly yellow pages, the Smart Yellow Pages, and the yellow pages from competing phone companies on the ...READ»