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Shaun White Exclusive Video
BURTON SNOWBOARDS   |  Comment

The Business of Being Shaun White [exclusive video]

BY Mark BordenThu Jan 15, 2009 at 10:30 AM

My cover story on Shaun White was bound to take one of two angles.READ»

Shaun White
ADVERTISING   |  4 comments

Shaun White's Business is Red Hot

BY Mark BordenWed Jan 14, 2009 at 1:45 PM

His creativity and authenticity kill in the $150 billion youth market.READ»

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