You've got a system for your documents and files, but what about your quickly scribbled-down ideas? We review the modern tools of universal capture.READ»
There are better things to do with time and money than produce content no one will read or see. "Content marketing" is king, but not if you create the wrong content, or bad content. READ»
Last year, Brooklyn photographer Peter Ross got rare access to something every 16-year-old kid who writes bad poetry and quotes generously from Naked Lunch would kill for: William S. Burroughs’s old pied-à-terre in New York City. ...READ»
Google just revealed it's supporting authorship markup HTML tags. This may sound like a small tweak, but it's great stuff if you're a writer who wants to track your work online--and it may even help protect an article's IP. READ»
This may, possibly, be one future of the novel: as an app. And who better to push the limits of writing than Neal Stephenson, an author whose novels have already explored weird and unusual corners of sci-fi, including intelligent ...READ»
The writing is on the wall for the future of journalism, with new research scoring the words more deeply into the plasterwork: 52% of bloggers surveyed by PRNewswire refer to themselves as journalists. The Web and e-publishing is only ...READ»
During my secondary school years, the only essays I wrote were simple book reviews and other informal forms of essays, with only a few researches on sample essays and the likes every now and then. In short, I was not very skillful at ...READ»
We’re using story-based marketing more and more with our clients, to fantastic results. Here are three ways to take marketing tools you probably already use and, with the right team behind you, transform them to story-based ...READ»
The road to producing truly meaningful creative work is fraught with obstacles, some of which may feel like they’re out of your control. What if the money runs out, for example? Or the inspiration runs dry? What if the team isn’t ...READ»
When I started working with Annie Hart and Katie Gutierrez Painter on my book, I really had no idea where it was headed, or how it would all come together. In fact, like so many of my own clients, I often felt lost throughout ...READ»
HarperCollins has just officially launched its new www.inkpop.com Web site--an "interactive writing platform for teens." The online site has one simple aim: to get teenagers writing content, and get it published in a social-networky ...READ»
Amid the plentiful amount of web pages that are continuously increasing, a particular type of writing for the web, referred to as search engine optimization, has come into existence. When the techniques of search engine optimization ...READ»
One of my goals for this year is to work with more businesses to develop and refine their corporate identities. Just as we’re launching authors, we love helping companies launch their brands.Any conversation about corporate identity ...READ»
After nine months, the website for Round Table Companies (www.roundtablecompanies.com) is up and running! While we’re still pending another two months or so of building out the portfolio sections, it’s in good shape and ready to ...READ»
Today’s call with Corey and Annie was a bit different for me. Usually, I’m hearing Corey’s stories for the first time, at least for the most part. I’m able to listen objectively, with no preconceptions, like a reader opening a ...READ»
The necessity for re-branding usually arises when the status quo is disrupted—hopefully, in a good way. If your company’s core values, target customer base, and/or product and service range have changed, for example, it might be ...READ»
In the last few years, I’ve had the pleasure of interacting with
hundreds of very creative, very brilliant people who find such joy in
pursuing their art. But many of these same people find it difficult or
impossible to see their ...READ»
There’s something about being on the cusp of a new year that really inspires dreaming big—which is what we, as a company, are all about! I see 2010 as holding so much potential for our clients. There will be even greater ...READ»
As we close up 2009, I want to offer a post expressing my appreciation for all the people who support what we, as a company do.First, our clients. Because our clients are trailblazers, they have to trust in our guidance and ...READ»
