RSS

DREAM   |  Comment

The “It’s a Cop-Out” Cop-Out

In the creative world, there’s often a stigma against paying for help to build your dream. The art loses authenticity, some feel, or you’re simply less of an artist if you need to hire out to get a job done. Writers, for example, ...READ»

DREAM   |  Comment

Stop Relying on Others to Spread the Word—Be Your Own Literary Publicist!

Writing a book is commitment. It’s like being a parent. First there’s the commitment required to develop an idea into a story. As the story grows into a manuscript, there’s the commitment to allowing that story to change if it ...READ»

DREAM   |  1 comment

Why Writers Must Experience Change During the Writing Process

When readers go to their favorite bookstore (or, you know, Amazon) and lose themselves in the quiet pleasure of choosing a book, they’re probably not thinking, “I want to find a book that doesn’t change me through reading it.” ...READ»

DREAM   |  Comment

What’s the missing link in your storytelling process?

Could it be accountability? One of the pitfalls of the typical creative process is that it’s a mostly solitary endeavor. You set your own goals and deadlines and are accountable to yourself alone if you miss them. Awesome, right? I ...READ»

DREAM   |  Comment

Storytelling is a conversation—will you join it?

Think of having a good, deep talk with your best friend—could be your spouse, your old college roommate, or your childhood companion. You’re sitting together over drinks, most of your dinner eaten, and you’re talking candidly. ...READ»

DREAM   |  Comment

Why writing a book needn’t mean going it alone

Most books have only one author’s name on the cover. And most people think of those authors as solitary creatures working alone in a dim room, surrounded by books and clutter and haloed in the glow of a computer screen. Although a ...READ»

DREAM   |  Comment

Ready to Reinvest in Your Company? Use Social Networking to Find the Next New Great Hire

In the immediate panic of a recession, most companies try to save money by reducing their labor force. But according to the Bureau of Labor Statistics, the unemployment rate remained steady at about 9.4% throughout June and July. This ...READ»

DREAM   |  Comment

Don’t Get Lazy with Social Networking!

A huge part of running a successful business is being proactive—responding to e-mails as soon as possible, returning phone calls within the same business day, presenting new ideas for clients to consider, finishing projects ahead of ...READ»

DREAM   |  Comment

Use Blogging to Add Dimension to Internet Relationships

Not long ago, any business that functioned primarily over the Internet was looked at with suspicion, even straight-up mistrust; many times, rightfully so. But these days, the Internet has given legitimate businesses a virtually ...READ»

DREAM   |  Comment

How to Approach Branding like a Game—and Win

Is it a coincidence that Bill Gates, Steve Jobs and Eric Schmidt (a.k.a. the founder of Google) are all avid chess players? Probably not. Building a brilliant brand is a game of strategy—a game that these men have mastered with ...READ»

Syndicate content