Gordon Bethune, the former Chairman and CEO of Continental Airlines used to say, “If you have a buger on your nose and your team says, boss you look great today, because they are too afraid to tell you the truth, then you have a ...READ»
Based on studies conducted by the American Marketing Association, the CMO Council, and Booz Allen Hamilton:
• Salespeople are spending approximately 40% of their time preparing customer-facing deliverables while leveraging less ...READ»
No matter how fantastic a sales person you are, no matter how much training you have had, no matter who you work for or what you are attempting to market or sell, there is one thing that cannot be changed: Across all business ...READ»
A business without a face will only serve to immerse your firm further in the deep sea of competition! We live in an experience economy. Firms are charged with creating an entirely memorable experience that customers wish to ...READ»
WHO CARES WHAT THE AUDIENCE WANTS?
YOU SHOULD!
December 2007
The next time you’re tasked with giving a presentation, forget getting it right! Think about it. You do your best to prepare for a presentation you must ...READ»
Time Management:
Decisions & Procrastination
January 2008
When we started Fathom Corporate Training (http://www.fathomtraining.com) we searched high and low for a name befitting our firm. So many ideas surface when ...READ»
Join Michael Cooper, former consultant and strategist with Cambridge Technology Partners, and online conferencing tool developer Pixion Inc. executives next week for a Web seminar focusing on what top executives and leaders know ...READ»
Join Geoff Thatcher, creative director for the Tom Peters Co., and Steve Yastrow, author of Brand Harmony, for a free Web event Aug. 21. Yastrow will expand on how customers use the concept of brand harmony to evaluate a company, why ...READ»
Patrick Lencioni, author of The Five Dysfunctions of a Team and president of the Table Group, now offers executive team workshops based on the book. Dates currently scheduled through March 2004 include stops in San Francisco, Dallas, ...READ»