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W Hotels

Designed Experiences: The Evolution of Intelligent Design

Established brands are an evolution, constantly adapting. Designed brands are born adapted.READ»

W Hotels Brings Its Hip, Hot Brand to South Beach

I had the pleasure of interviewing Eva Ziegler, the GlobalBrand Leader for W Hotels Worldwide and Le Méridien, last week when she was intown to help show off the W South Beach, which is nearing its opening date. Wediscussed how the ...READ»