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voice of the customer

Kenan Samms

Sharing negative customer feedback with your team

When it comes to customer feedback, you usually only hear from the people who really love you or the ones who really hate you but generally not from those who land somewhere in the middle. And, somehow, the negative always seems to ...READ»

Kenan Samms
INNOVATE   |  Comment

Is an Innovation Contest Innovative?

I read a news item today promoting yet another contest/open innovation/co-innovation website a company has developed to draw ideas from the general public. Is an innovation contest innovative? No. An emphatic no, in fact – No! I ...READ»

CRM   |  Comment

don't be stubborn, listen to your customers: theyn know what they want

This is my first blog here, so I am going to try to lay down some ground work.  Before we can embark in detailed work of what makes feebdack work, and how you can create better customer experiences - let's put some definitions out ...READ»

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