The latest viral video is of a dog howling widely at a Skype screen; here's the inside scoop on what dogs are thinking when they encounter Internet video conferencing.
Two weeks ago Jennifer Foster, a tourist visiting New York from Arizona, snapped a pic of Officer Lawrence DePrimo's gift to a homeless man in Times Square. It has now garnered over quarter of a million "likes" on Facebook. This is a feel-good story--and good branding.
BuzzFeed has hired a team of data scientists and is acquiring Facebook data company Kingfish Labs and hiring web video pioneer Ze Frank, all in an attempt to understand why things go viral. But can data replace creativity?
Another not-yet-published children's book has become a sensation by means of a free, viral PDF--this time, a book based off of David Bowie's "Space Oddity." Is consensual piracy the new way to launch a career in illustration?
Many a brand, whether personal or business, would die a happy death to have a video go viral with more than 500,000 views in under two weeks. Fast Company talks with the comedian who created "Shakespeare in Celebrity Voices," a video that relaunched an entire career and revealed an important lesson about branding.