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Twitter Ads to Be Based on Knowing Who You Follow, What You Like

Twitter's tweaking its "promoted tweets" to use info about the people you follow for targeted ads. It's a case of brand new tech applying an age-old marketing trick, and it just might work. READ»

Five Ways for Twitter's Advertising to Not Suck

Twitter is apparently due to bring an end to years of speculation about its money-earning plans by announcing an advertising platform today. Here's our guess, before the news presumably hits this afternoon, on how Twitter Ads should ...READ»

Twitter Really Works: Makes $6.5 Million in Sales for Dell

All you doubting Thomases can shut up now: Lifecasting/social net Twitter really does work as a marketing tool, as confirmed by PC retail leviathan Dell. Dell started Tweeting about two years ago, when the system was pretty new. ...READ»

Twitter Won't Do Ads, but Time.Com's Twitter Page Does

Twitter's own future won't contain advertising, but that isn't stopping Time.com from selling its own advertising space on Twitter. Is this one future for social networking ads? Time's going all-out to figure out how to make money ...READ»