Trademarks | Fast Company

Trademarkia Adds Reviews To 140 Years Of Brands, Kicking Off Conversations And Controversy

BY Kit Eaton | 08-01-2011 | 11:41 AM | INNOVATION

How a new ratings system and lightning-fast database is kicking off conversations about brands that launched as far back as 1872, all the way up through ... tomorrow. READ MORE›

Why The U.S. Patent Office Is A National Problem

BY Henry R. Nothhaft | 06-09-2011 | 11:47 AM | LEADERSHIP

In this excerpt from the new book "Great Again," author Henry R. Nothhaft illustrates how the dysfunction at the United States Patent and Trademark Office is imperiling not only entrepreneurial inventors, but the economic recovery as a whole and even America's global innovation leadership.READ MORE›

Microsoft to Apple: "App Store" as Generic as "Grocery Store"

BY Gregory Ferenstein | 03-30-2011 | 4:13 AM | TECHNOLOGY

The two tech behemoths go toe-to-toe over trademark issues, with dueling language experts and claims bordering on absurdity.READ MORE›

Google AdWords Gets Legal Green Light From E.U. for Trademark Keywords

BY Kit Eaton | 03-23-2010 | 6:54 AM | INNOVATION

The European Union has, for once, passed a legal ruling in Google's favor. The case centers around Google's use of trademarks as keywords in its adwords system, which is now legally sanctioned. But the lawyers for Louis Vuitton and ...READ MORE›