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Youthmobile 2030: 6 Crazy Cars for the Next Generation

What will the gadget-obsessed youth of tomorrow want in a vehicle? The design studios at Audi, GM, Honda, Mazda, Nissan, and Toyota set out to find the answer for the YouthMobile 2030 Design Challenge, which challenged Southern ...READ»

toyota
TOYOTA   |  Comment

Toyota Challenges Coulomb, Better Place With Solar-Powered EV Charging Station

Until now, the EV charging station sector has been dominated by high-profile start-ups like Coulomb Technologies and Better Place. Toyota, determined not be left out of what promises to be a booming business, has decided to build ...READ»

toyota
CARS   |  Comment

Toyota Creates Its Own Flower Species to Gobble Harmful Gases

The Toyota Prius is both praised by environmentalists for its leadership in the hybrid vehicle space and criticized for its wanton use of rare earth metals. Now Toyota is upping the green stakes with a strange, yet ingenious ...READ»

sai
SAI   |  Comment

The Sai: Toyota's Second Hybrid

Toyota knows a good thing when it sees it. The car company is well on its way to spinning off its best-selling Prius hybrid, first with the recently announced 2010 Auris HSD, and now with the Sai, a hybrid luxury sedan that will be ...READ»

AUTOMOTIVE   |  Comment

Rene Isip’s Toyota of Lewisville Delivers Zero % APR On Eight Toyota Models

Rene Isip’s Toyota of Lewisville is proud to announce the introduction of new, aggressive incentives for October including 0% no interest loans in order to jump start business. READ»

prius

Green Car of the Year: 5 Finalists Revealed

Green Car Journal (GCJ) has revealed its finalists for the fourth annual Green Car of the Year. The winner will be announced at this December's LA Auto Show. The contenders are the Audi A3 TDI, the Honda Insight, the Mercury Milan ...READ»

toyota matrix campaign

Toyota "Terrorizes" Consumers With Creepy E-mail Campaign, Faces Lawsuit

If you thought someone was stalking you, wouldn't you want to buy a Toyota Matrix? A bizarre "terror marketing campaign" for the vehicle, produced by Saatchi & Saatchi Los Angeles and creative studio Mekanism, harassed consumers ...READ»

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TOYOTA   |  5 comments

Is Apology By Toyota Prexy Disingenuous?

This morning Toyota President Akio Toyoda apologized profusely to the Japanese people for making vehicles that have not excited domestic buyers. He was also contrite over the company's projected loss of $5 billion for the year, and ...READ»

green

The 10 Greenest Brands, Chosen by You

Much ado has been made about Newsweek's Green Rankings of the biggest corporations in America. But public perception of sustainability is just as important as reality--the greenest company in the world is worthless if it has no ...READ»

AUTOMOTIVE   |  Comment

Liquidation Sale Creates Used 2010 Toyota Corolla LE Opportunity

Rene Isip’s Toyota of Lewisville recently acquired 20 late-model, pre-owned 2010 Toyota LE Corollas at never seen before prices. Now the dealership is looking to pass the savings on to you.READ»

solar-flowers

A Closer Look at Toyota's Public Art Campaign for the 2010 Prius

Toyota rolls out a massive multi-city campaign for the new Prius that features solar wifi stations, ventilated bus shelters, and billboards made from flowers. Does it get the message across?READ»

hydrogen

Why Is the Auto Industry Spending Billions on Hydrogen-Powered Wishful Thinking?

Everyday, it seems, we hear about another electric vehicle start-up with plans to revolutionize the auto industry. And with companies like Coulomb Technologies and Better Place slowly expanding their networks of EV charging and ...READ»

prius

What Will the 2010 Plug-in Prius Look Like?

We won't get all the juicy details about the 2010 plug-in Prius hybrid until next week's Frankfurt Motor Show, but in the meantime Toyota has released a few choice highlights about the car, which will be leased at the end of this ...READ»

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Rene Isip's Sponsors Local Auto Show with Lewisville Morning Rotary Club

Rene Isip’s Toyota of Lewisville is proud to announce their official sponsorship of the Lewisville Morning Rotary Club’s 2009 Charity Auto Car Show. Rene Isip, the owner of Toyota of Lewisville said, “Toyota of Lewisville and ...READ»

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ETV MOTORS   |  Comment

ETV Motors Building Hybrid Electric Car Powered by Jet Turbine Engine

The plug-in electric car business is still in it's infancy, but that hasn't stopped start-ups from experimenting with new ways to charge and run EVs and plug-in hybrids. Enter ETV Motors, an Israeli start-up that has built a Toyota ...READ»

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TOYOTA   |  8 comments

Toyota's Big Electric Car Blunder

Bill Reinert hates the plug-in electric car. He hates ethanol too. And what Bill Reinert hates matters to every car-buying American: he's Toyota's national sales manager and in-house energy sage, and he knows his stuff. But is he too ...READ»

iQfont

Stunt Driving Meets Typography, in a Font Using Skid Marks

Using specially designed motion-capture technology, an ad agency created unusual free tie-in for Toyota's new car.READ»

gm

The Ultimate Greenwash: GM Might Change Its Corporate Logo From Blue to Green

It's not a done deal yet, but GM is reportedly considering a change from its traditional blue logo to a green one that shows consumers it is lean, green, quick-thinking and focused on fuel efficiency. A word of advice for GM: this is ...READ»

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NYK LINE   |  Comment

Cargo Ship Propelled by Solar Panels Docks in L.A.

Like it or not, we still get most of our goods from overseas. And the cargo ships that transport our products use massive amounts of energy--on average, a 1,000-foot ship carrying 8,000 cargo containers sucks up as much as six ...READ»

wheelchair

Toyota Unveils Wheelchair Propelled by Thoughts Alone

We'll still have to wait a few years to mind-meld with our Camrys, but researchers at Toyota have unveiled an advanced brain sensing system that controls the movement of a wheelchair by reading a user's thoughts alone. By processing ...READ»

AUTOMOTIVE   |  Comment

More Satisifed Customers at Rene' Isip's Toyota of Lewisville

Customer satisfaction is important to us at Rene Isip's Toyota of Lewisville as we make sure that we exceed everyone's expectations.  Take a look at what a few of our recent customers had to say:     No hard ...READ»

AUTOMOTIVE   |  Comment

Rene Isip's Toyota of Lewisville Finds Internet Success With Response Logix

ResponseLogix helps Rene Isip's Toyota of Lewisville sell more than 100 units per month from the internet department.READ»

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Rene Isip's Toyota of Lewisville Sponsors Texas Shootout Long Drive Challenge

Carl Wolter drove his sixth shot 397 yards to win the Long Drivers of America Texas Shootout Presented by Rene Isip's Toyota of LewisvilleREAD»

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College Graduates Offered a Break on New Toyota and Scion Vehicles at Rene Isip's Toyota of Lewisville

$1,000 rebate on new Corolla, Matrix, RAV4, Camry (excludes Camry hybrid), Tacoma and Yaris vehicles is largest college rebate program ever offered by Toyota READ»

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