Tiger Woods

With New 'Need for Speed' and 'Tiger Woods' Editions, EA Embraces Online Games

As its Need for Speed racing franchise reaches 100 million units sold, gaming giant Electronic Arts reveals its move onto the Internet next year with "Need for Speed World Online." READ»

What Do Tiger Woods and the Dow Jones Index Have in Common?

In troubled times, investors are as desperate as ever to find a financial advisor they can trust. Good news--I found him! Warren Buffett? No. Jim Cramer? Please. I'm talking about Tiger Woods.READ»

Tiger Woods on Video Game Realism and Knowing Your Customers

As I mentioned in last week's dispatch, when Tiger Woods came to New York City recently, I was able to pick his brain a bit about Twitter, Facebook and the changing landscape of sports marketing. Today, the topic is video games. After ...READ»

Tiger Woods on Twitter, Facebook, and the Marketing of Pro Athletes

Tiger Woods isn't hooked on Twitter like Shaq, but he's keenly aware of how important social media is becoming to pro athletes who are creating a personal brand.READ»

The Business of Golf

Millions of men and women rise in the early morning to don plaid and shout "Fore!" On April 9, millions more will park themselves in front of their TVs as the 73rd Masters Tournament begins in Augusta, Georgia. Here, a look at the business behind this centuries-old sport.READ»

• Now April 2009
• Celebrate: Dilbert's 20th Birthday

Leadership Coaching: Why Tiger Woods Has a Coach

Why in the world do you think Tiger Woods has Coach Hank Haney by his side? Surely you know that Tiger can most probably kick the pants off Haney any day of the week. But, as with all top golfers (all topathletes for that ...READ»

The Tiger Effect: No Longer Business as Usual

  “It’s not even a sport; it’s just a pointless leisure activity for old white people…” “It’s worse than watching a filibuster on C-SPAN…” “It’s like watching grass grow, or paint ...READ»