For starters: Stop trusting your gut, and go with the reams of data from services like ScoutPro. "Some guys have their own spreadsheets," co-creator Diane Bloodworth says. "This is very common, to get all the data they can to get that edge to win."
After investors “sure path” to success in the daily deals industry failed, CityPockets CEO Cheryl Yeoh reinvented her company as a Pinterest for the thrifty.
Consumer complaints are no longer relegated to call centers. Facebook and Twitter have brought them online. And with LiveOps, customer service agents are following.
A pivot doesn't have to be a change in business model. That's the case with Hipmunk, a flight search aggregator that turned to hotel listings when the airlines began cutting commissions.
How Fab.com pivoted from a failed social network for gays to a retailing powerhouse valued at $200 million in less than 6 months. The third in our Pivot series.