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Tesco

Photograph by Dave Lauridsen
TESCO   |  3 comments

How Tesco Tweaked Its Fresh & Easy Concept

BY Kate RockwoodThu Oct 1, 2009 at 2:00 PM

Simon Uwins has helped Tesco, the $87 billion British grocer, enter the U.S. market with a new brand: Fresh & Easy Neighborhood Market. Although the company stumbled out of the gate, missing analysts' sales expectations and its own expansion goals, after some tweaking, Fresh & Easy's same-store sales are up 30% this year.READ»

tesco
CARBON LABELING   |  Comment

Does Carbon Labeling Overwhelm Grocery Shoppers? Tesco Says No

BY Ariel SchwartzTue Aug 25, 2009 at 4:19 PM

Tesco, a popular British supermarket chain, earlier this month started printing milk pint labels with information about the product's carbon footprint. It seems uncontroversial enough--Tesco already puts carbon labels on orange ...READ»

meat
MEAT POWER   |  Comment

Tesco Uses Meat Power to Divert Waste From Landfills

BY Ariel SchwartzFri Aug 7, 2009 at 3:31 PM

British grocery chain Tesco has some good news: it has managed to divert 100% of its waste from landfills. But there's a catch: the chain is using expired meat to do it. Tesco is using over 5,000 tons of out-of-date meat to generate ...READ»

tesco
TESCO   |  Comment

Tesco Lets Shoppers Ditch Excess Product Packaging at Grocery Stores

BY Ariel SchwartzWed Apr 1, 2009 at 12:46 PM

Excess food packaging is a pain--what's the point, exactly, of having a plastic wrap inside a plastic tray inside a paper-based container? Tesco, a British grocery store chain, is letting customers ditch packaging right in the ...READ»

rick astley
APRIL FOOLS DAY   |  5 comments

April Fools' Day: How Pranking Your Customers Can Buoy Your Brand [update]

BY Dan MacsaiMon Mar 30, 2009 at 5:07 PM

UPDATE: If you're as April Fools'-obsessed as we are, you've probably spent the entire day trolling the Internet for pranks. And because so many big-name brands stepped up, we all had a lot to enjoy. (See our ...READ»

CORPORATE SOCIAL RESPONSIBILITY   |  Comment

The CSR Debate

BY kevin mossThu Feb 12, 2009 at 8:55 AM

In his recent column in The Financial Times, Stefan Stern implied that it is okay for businesses to employ child laborers and pursue environmentally unsustainable activities so long as it is within the law and it is in the interests ...READ»

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