tech | Fast Company

"Keep Shipping" Vs. "Keep Serving": Why Startups Should Think Like Baristas

BY Douglas Crets | 05-17-2012 | 6:47 AM | INNOVATION

Everyone talks about "keep shipping" as a mantra for product delivery to customer needs. It might be more accurate to phrase it as "keep serving." Serve up what the customer needs. READ MORE›

Getting Hitched? Hosting A Conference? This DIY App For Your Big Events Takes 15 Minutes To Make

BY Karen A. Frenkel | 05-14-2012 | 11:16 AM | CAREERS

Technically it's a yapp (get it, your app?), but it still might change your life. "People want to express themselves with this new medium,” cofounder Maria Seidman says. “We’re democratizing app technology." Kleiner Perkins, North Bridge, and other backers like what they see.READ MORE›

The Tao Of "No": 3 Guidelines For Politely Declining

BY Emily Heyward | 04-26-2012 | 10:00 AM | LEADERSHIP

“No” is not a word that we typically associate with anything positive. But “no” is an inherent part of prioritization and defining what you stand for. When we think of it that way, saying no can actually open up the space for greater potential and possibility.READ MORE›

Your Car Key Knows More About You Than Your Mom Does

BY Martin Lindstrom | 03-14-2012 | 11:00 AM | ETHONOMICS

Unless, that is, you are very close with your mom. Welcome to the data-driven, score-keeping, real-world, competitive game that is a gadget-packed modern life.READ MORE›

What Obama's Budget (And A Second Term) Would Do For U.S. Innovation

BY Kit Eaton | 02-13-2012 | 8:27 AM | INNOVATION

If Barack Obama is reelected, what would it mean for innovation, startups and science in America? His newly proposed budget--as well as past actions--offer clues.READ MORE›

Why America is "Bleeding Competitiveness"

BY Anya Kamenetz | 09-07-2011 | 11:40 AM | ETHONOMICS

For more on outsourcing, competitiveness, and education, read this month's Life in Beta column.In the face of a likely double-dip recession, there's a lot of free-floating anxiety about American competitiveness. As both a tech ...READ MORE›

TabCo Says Its Tablet Tech Knows What You Want Before You Do [Update: It's Fusion Garage]

BY Kit Eaton | 08-11-2011 | 4:39 AM | INNOVATION

With the misty complexity of its thickly shrouded pre-launch PR, TabCo has the tech world intrigued as to what it may actually deliver. A spokesperson offers Fast Company some exclusive new details about the company's most innovative tricks. READ MORE›

This Is The Time To Go Your Own Way

BY Brian Solis | 07-15-2011 | 11:30 AM | LEADERSHIP

Social Media represent change. Change evokes fear and sometimes that fear can paralyze us. Yet, all we need is a better understanding of how we got here in order to plan for where we need to go.READ MORE›

Dekko In A Box: Justin Timberlake Follows MySpace Investment With AR Tech Play

BY Kit Eaton | 07-15-2011 | 6:46 AM | INNOVATION

Fresh from injecting cash into a reviving MySpace, JT's also pushed money into augmented reality firm Dekko. It's in stealth mode, but here's what we know.READ MORE›

The Next Space Telescope Might Fly Commercial

BY Kit Eaton | 07-12-2011 | 10:50 AM | INNOVATION

Hubble is amazing, but its replacement, the James Webb, is having problems. That makes a scientific telescope ride aboard a commercial space plane all the more compelling an idea.READ MORE›

Taking The Clunk Out Of Retail

BY Douglas Crets | 05-25-2011 | 12:54 PM | LEADERSHIP

Retailers have started looking closely at curated shopping experiences.READ MORE›

iPhone 5 Rumor Round-Up: Curvy Screen, World-Phone Chips, Augmented Reality [Updated]

BY Kit Eaton | 05-23-2011 | 7:47 AM | DESIGN

It looks like the iPhone 5 won't be out until later this year...but there is plenty to talk about already. Here's our summary of the hottest hints on Apple's next big trendsetting device.READ MORE›

How This 20-Year-Old Israeli Entrepreneur Sold an Army General on His App

BY David Zax | 04-07-2011 | 8:11 AM | INNOVATION

Shai Magzimof had a great idea for an Android app--but he had to serve time in the Israeli Army.READ MORE›

NYC to Go QR for New Building Permits: Bloomberg

BY Chris Dannen | 02-22-2011 | 1:37 PM | ETHONOMICS

New York City Mayor Mike Bloomberg unveiled a system of QR tags today meant to give citizens quicker access to information about new construction projects. The QR codes will be posted on every construction permit city-wide; by ...READ MORE›

The Tech Sector's Achilles Heel

BY Stuart Diamond | 02-17-2011 | 2:21 PM | LEADERSHIP

The author of "Getting More," on why the U.S. technology companies are vulnerable due to insufficient focus on people. READ MORE›

Malcolm Gladwell, Your Slip Is Showing

BY Brian Solis | 02-07-2011 | 1:00 PM | INNOVATION

In these historic times, I wished to add perspective in the hopes of moving this important conversation in a productive direction. Malcolm Gladwell continues his march toward ignorance with his latest installment in the New Yorker about social media vs. social activism.READ MORE›

The Social Compass Is the GPS for the Adaptive Business

BY Brian Solis | 01-14-2011 | 12:42 PM | INNOVATION

Impact lies beyond the socialization of business; it introduces us to a genre of an adaptive business, an entity that can earn relevance now and over time by listening, engaging, and learning.READ MORE›

British Health Technology Entrepreneurs Courting Silicon Valley's Heavyweights

BY Jenara Nerenberg | 01-13-2011 | 10:00 AM | ETHONOMICS

There are 19 startups in the Valley this week meeting with Qualcomm, Hewlett-Packard, and Cisco.READ MORE›

New Media and the Future of Business

BY Brian Solis | 01-12-2011 | 12:47 PM | INNOVATION

I was recently interviewed by Israel's BuzzInNews about new media and business. The discussion explores the evolution of social media in business from attention economics to B2B to ROI and concluding with a discussion of the brewing cold war between Google and Facebook.READ MORE›

From Community Management to Command Centers

BY Brian Solis | 01-11-2011 | 12:07 PM | LEADERSHIP

Over the years, the role of the community manager has evolved. What started as a gateway to surfacing the conversations related to brands in the emerging conversational landscape, evolved into something far more sophisticated. And, we're just getting started.READ MORE›